Reviewers Liked

  • Very lightweight
  • Good build quality
  • Great battery life
  • Speeds through Web sites and UI navigation at a frantic pace
  • Gorgeous screen
  • The Mayday feature gives personal and near-instant customer service

Reviewers Didn't Like

  • Mediocre cameras
  • Fire OS is a tad too basic
  • Interface very focused on buying things from Amazon
  • Ad-free versions still cost an extra $15
  • Lacks expandable storage - 16GB of memory runs out quickly when storing HD movies
  • Lacks Google Play access
  • The buttons on the back are sometimes hard to find