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DJI is on pace to become the world's first billion dollar consumer drone maker

By Shawn Knight
Mar 13, 2015
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  1. dji drone drones quadcopter dji phantom phantom drone drone maker aerial drone consumer drone

    Da-Jiang Innovations, better known to most as DJI, is considered to be one of the top consumer drone makers in the world. After raking in $500 million in revenue last year (four times what it earned in 2013), the company is on pace to become the first billion dollar drone builder this year.

    Sources familiar with the matter recently told The Verge that DJI is in talks with venture capital firms regarding a new round of funding. Based on its sales, it’s a safe bet to assume DJI could be valued at several billion dollars although no deal has been finalized just yet.

    DJI got its start in 2006 when founder Frank Wang started the company to build flight control systems for model helicopters. As multi-rotor drones began to surge in popularity, however, Wang shifted his focus to cater to the emerging market.

    Wang managed to build a company that produces consumer-grade drones for the masses. Before DJI’s Phantom line arrived, most quality drones were sold to hardcore hobbyists and weren’t exactly turnkey.

    Today, DJI employs more than 2,800 people with offices in Hong Kong, Kobe, Los Angeles, Rotterdam, Shenzhen and Tokyo. It offers a variety of drones that cater to all sorts of demographics and industries. Outside of hobbyists and casual users, their drones are popular with professional photographers and filmmakers.

    Given the FAA’s recent revised ruling on drones, now seems like the perfect time to invest. 

    Permalink to story.

     
  2. Uncle Al

    Uncle Al TS Evangelist Posts: 1,684   +790

    Invest? Is this a public company? Anybody know what market they are listed on or what is their symbol? From all appearances they are strictly private ..... no?
     
  3. KKMMDD

    KKMMDD TS Rookie

    DJI is private. It says right at the beginning of the article, "The Verge that DJI is in talks with venture capital firms regarding a new round of funding." should make it obvious what the author meant by saying, "Time to invest".

    What I would like to know is, how much profit they made? Amazing that they had a revenue of $500 Million dollars and still need the "help" of venture capital companies?

    Anyhow, I am not a big fan of their products... I prefer 3DR stuff, e.g. Pixhawk.
     
  4. p51d007

    p51d007 TS Evangelist Posts: 914   +391

    Personally, I'd prefer they stay private. When you let some of the morons in the venture capital area get involved, they are after ONE thing, LOTS of money. Once you have to answer to the stockholders, sometimes, quality will go out the window, and instead of innovation, they concentrate on squeezing every drop of cost out of something just to make another nickel.
     
  5. I would think that it can only get better. With going public, the tech support will come. As it is right now, DJI doesn't really have any tech support, which sucks. I have a Pixhawk and the support is outstanding! You can either call 3DR or email them. I have done both and someone was always able to help me. Always! Anyhow, I really do not care what DJI does... : )
     
  6. infiltrator

    infiltrator TS Booster Posts: 141   +21

    I don't like DJI products either and their phantom quadcopter design suck balls. The Blade 350 qx is more aerodynamic and looks way sexier.. Anyhow, I am a big fan of 3DR stuff too. I just built a quadcopter with the APM 2.6 FC....
     
  7. THESE ARE NOT FLIPPING DRONES!!!! It's a Quadcopter for crying out loud. Google search a drone.

    Drone.
    [​IMG]

    Quadcopter
    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