Nvidia Shield sales off to a great start, CEO says

Shawn Knight

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It’s still too early to know for sure if Nvidia’s Shield portable gaming console will sink or swim but according to CEO Jen-Hsun Huang, it’s off to a great start. The outspoken chief admitted as much during a recent conference call to discuss quarterly earnings.

He went on to point out that everything they have shipped thus far has sold out although they are just now starting to ramp up production. Before you read too much into his words, however, Huang said they’ve only shipped several thousand units to partners thus far. Even so, he said he expects Nvidia will do quite well with Shield over the long haul but it’s still quite early to tell for sure.

Nvidia’s Shield portable gaming console has been on the market for less than two weeks, earning a number of favorable reviews in the process. Experts have praised the system’s customizability and high-quality build which features a sharp and bright touch screen. Others are fond of the Shield’s responsive buttons and solid battery life but like any other device, it isn’t perfect.

Some have noted that Android isn’t a great gaming platform. Other cons include a heavy and bulky design, a lackluster display resolution and the fact that PC streaming requires expensive hardware and is only available over local networks.

Whether or not Nvidia can / will address some of the Shield's shortcomings in a future revision likely depends on the success of the niche handheld in the coming weeks and months.

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Price point is still too high IMO, if I can connect a blue-tooth controller to my quad core cell phone, then plug a TV into my HDMI output, I'm still able to access thousands of games via Google Play on a large screen. They're pushing these sales so hard I saw an NVidia salesman at Microcenter (Although I do agree with the concept of educating curious passer-by's).
 
Price point is still too high IMO, if I can connect a blue-tooth controller to my quad core cell phone, then plug a TV into my HDMI output, I'm still able to access thousands of games via Google Play on a large screen. They're pushing these sales so hard I saw an NVidia salesman at Microcenter (Although I do agree with the concept of educating curious passer-by's).

It's too complicated that way. The average Joe want's plug and play. Just look at the iphone, how many phones do you still see out there with a querty keyboard?. The I phone is just easy. Not saying nvidia shield is perfect put it's not bad.
 
That's Huang speak for managing to sell the 50 units they've shipped so far. At the price they want I wouldn't be too confident about the next 50.
 
The fact that Nvidia did not go ALL IN on this product shows just how much confidence they have in it. This is not some small start-up company wanting to get into the gaming industry. If they really believed in it, you would see commercials,billboards, and other adverts all over the place. It would be a household name before it was even released.

This is nothing more than them "testing the waters" .
 
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