AOL to launch web-based reality series

By Derek Sooman on February 1, 2006, 6:07 PM
AOL is working with Mark Burnett, creator of the reality series Survivor and The Apprentice, to bring to life an online treasure hunt game dubbed "Gold Rush!" "Gold Rush!" - which is, you guessed it, a web-based reality series - will run across several sites on the AOL network, and will challenge players to hunt for clues across the sites and look for hidden treasure buried across the United States. The format calls for the clues and the online reality show to be made available on television, print, and cell phones.

The clues will not require any particular specialized expertise to understand. "Many of the clues are based around pop culture," explained Mr. Burnett. "You donít need an engineering degree or math degree. Itís really for regular people."

"You piece together the clues like a jigsaw puzzle," said Mr. Burnett.




User Comments: 6

Got something to say? Post a comment
JMMD said:
That's actually kind of cool. I saw a news story a while ago about a book you can buy that has all these really hard puzzles. The solutions lead to a hidden/buried treasure somewhere in the U.S. Some of the prizes are pretty valuable ($50,000+)
Need_a_Dell said:
This sounds like an awesome idea! This is something that I would be interested in trying out for, but one catch... I live in Canada. No buried treasure up here.:(
cyrax said:
Ummmm,this sounds like another retarded idea out of some executive's head. I'm sorry, i'll pass thank you very much.
jmag034 said:
Wow, probably the worst idea ever. Whoever thought of it is either going to be laughed at forever or made into a millionaire.
nathanskywalker said:
[url]http://www.forbes.com/2006/01/31/burnett-aol-internet-cx
cn_0131autofacescan05.html[/url][url]http://www.latimes.co
/technology/la-fi-goldrush31jan31,1,7779372.story?coll=la-
eadlines-technology[/url][url]http://www.toptechnews.com/s
ory.xhtml?story_id=41316[/url]I do not care.
Race said:
One thing's for sure......AOL has to do something to boost their steadily declining subscriber base.As far as the game goes....I'll reserve judgement for the moment. From the description....if it takes off, and it probably will with names like Burnett and Spielberg being mentioned, I can see people practically living in front of their computers.
Load all comments...

Add New Comment

TechSpot Members
Login or sign up for free,
it takes about 30 seconds.
You may also...
Get complete access to the TechSpot community. Join thousands of technology enthusiasts that contribute and share knowledge in our forum. Get a private inbox, upload your own photo gallery and more.