The combined properties will have 54 million unique users per month in the US and 200 million worldwide. CNetís board has unanimously approved the offer and recommends CNet shareholders do the same. If everything goes as planned, the deal should close in the third quarter this year.
This is yet another example of old media coming together with the new as advertising dollars continue to migrate online, and itís certainly not the first such move on CBSís behalf. The broadcasting company has also acquired smaller web properties such as the popular music discovery site last.fm.
Editor's note: TechSpot has been negotiating a deal with CNET for advertising representation over the past few months. Whether this will benefit us, or even change things at all, remains to be seen.