Monthly Wii production hits 2.4 million

By on October 27, 2008, 4:03 PM
Speaking in an interview with the LA Times, Nintendo of America boss Reggie Fils-Aime has revealed that the company is producing 2.4 million new Wii units every month, compared to 1.6 million a month last year – a 33 percent increase. He further put that number into perspective by taking a jab at Sony without naming them, noting that a major rival expects to sell 10 million consoles this year, whereas for Nintendo that’s the figure for three months of production.

Despite the ramped up production, Fils-Aime didn’t go as far as to say customers would have an easy time finding a Wii in stores. In fact, he stated that “once you see it on the shelf, you ought to buy it.” It’s hard to believe that two full years after the console hit the U.S. market, we’re still looking at the possibility of a shortage this holiday season. Or perhaps Nintendo is just trying to build up the hype.

User Comments: 2

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TimeParadoX said:
Wouldn't you expect everyone in the world has a Wii by now? They've been sold out at every Gamestop and EBGames I've been to.
9Nails said:
BestBuy too... My co-worker had mentioned casually to one of their employee's that he wanted to stroll in and pick-up a Wii. The employee strongly suggested that he show up a few hours early and wait before the store's opening. To his surprise, up to 70 people waited that morning. (About a month ago.) The store received about 50 Wii systems, which my co-worker was the 46th in line. He got his system. Which he and his wife thoroughly enjoy.I am personally shocked that the Wii is still running this strong. It's a casual game system with wide appeal and a fair price. Nintendo found the perfect storm this console generation.
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