Today Nintendo of America president Reggie Fils-Aime killed all hopes for a holiday debut, though. Speaking in an interview with IndustryGamers, the executive confirmed the Nintendo 3DS is coming by March 2011 to major markets. He didn't specify who will get the device first and how much it will cost, other than it is still "making individual market decisions in terms of what's happening in Japan, what's happening in the Americas [and] what's happening in Europe."
The new handheld reportedly took two years to develop and has already won widespread support from Electronic Arts, Konami, Activision Blizzard and other major game publishers. During the interview, Fils-Aime also said that one of the reasons for showing off the 3DS last week was to gauge the public's reaction to everything in the device, from the button placement to the depth slider and analog-type stick. The design of the device seen at E3 is not final, though, so Nintendo could still tweak a thing or two by the time the final product hits stores.