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Twitter usage among daily users has quadrupled since late 2010

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On May 31, 2012, 6:30 PM

The latest study from research firm Pew Internet puts Twitter usage among “online” adults from the US under the microscope. Findings show that 15 percent of respondents used Twitter as of February 2012 with 8 percent doing so on a daily basis.

The number of people that use the service on a daily basis has doubled since May 2011 and quadrupled since late 2010. The researchers note that the rise of smartphone usage likely influenced the influx of Twitter users. In fact, one in five cell phone owners between the ages of 18 and 24 used the service on their phone with 15 percent doing so on a typical day.

As we have seen in other Internet-related studies, there’s a noticeable trend with relation to the type of people that use Twitter. The number of men versus women that use the site is virtually identical although women do slightly edge out the guys. Stats show that people ages 18-29 are the heaviest users with nearly double the number of users as the next largest group (30-49).

Data further highlights that Twitter usage is more prevalent among African Americans, households with an income less than $30,000 a year, those with no high school diploma and individuals living in urban and suburban environments.

Data for the tracking survey was gathered between January 20 and February 19, 2012 from 2,253 adults age 18 or older via telephone interviews conducted by Princeton Survey Research Associates International.

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  1. Data further highlights that Twitter usage is more prevalent among African Americans, households with an income less than $30,000 a year, those with no high school diploma and individuals living in urban and suburban environments.

    Funny how most--if not all--of those equally apply to African Americans.

    I hope they do another report where they detail exactly what do people generally talk about the most when they use twitter.

  2. Yeah the twatters are surely on the increase.

    Funny they don't mention the downward spiral in terms of intelligence, the ability to do simple math, oh yes the inability to spell and communicate in general.

    Dumb America is becoming a global trend.

  3. And yet I have never used Twitter and don't see a need to.

  4. <p>Yeah the twatters are surely on the increase.</p>

    <p><br /></p>

    <p>Funny they don't mention the downward spiral in terms of intelligence, the ability to do simple math, oh yes the inability to spell and communicate in general.</p>

    <p><br /></p>

    <p>Dumb America is becoming a global trend.</p>

    It's the most successful business plan in history thus far. Mega corporations and politicians are raking in the dough! /end political rant

    Can't say that I'm surprised by the geography and education stats for Twitter. It's primary function (in my experience) is as a glorified RSS feed. Most everything else on there consists of 140 character responses to those feeds and retweets exclaiming either "OMG!!!!!!! CHECK OUT THIS LINK!!!!!!" or "This is why you don't have any followers." A bit surprised that Twitter is more popular with blacks, though.

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