Google goes mainstream with Haswell-based Chromebooks

By on September 11, 2013, 6:00 PM
google, acer, intel, toshiba, asus, hp, haswell, chromebooks, haswell-based chromebooks

Google on Wednesday announced a new wave of Chromebooks powered by Intel’s battery-sipping Haswell processors. The search giant revealed the new machines at the Intel Developer Forum in San Francisco where they claim new generation models will ship with battery life that’s up to two times better than previous generations.

We’re told to be on the lookout for new Chromebooks from Acer, Asus, HP and Toshiba over the coming months. Google has partnered with Acer and HP in the past but it’s the first foray into Chrome hardware for Asus and Toshiba, we’re told. No specific hardware, pricing or release details were mentioned during the unveiling.

It’s a big day for Google as most Chromebooks up to this point (save for Google’s own flagship Pixel) have used low-power and low-cost processors like Intel’s Atom chips or ARM processors. This, along with low-resolution displays and plastic shells, have kept costs down but also held the machines back from being true performance competitors.

Google unveiled Pixel early this year as more of a reference design to show hardware makers what could be possible on the platform if they used higher quality components. The portable includes a 12.85-inch display operating at 2,560 x 1,700 with an Intel Core i5 CPU, a solid state drive and 1TB of storage on Google Drive for three years.

The new machines come at a time when Chromebooks represent up to 25 percent of the sub-$300 laptop market in the US.

User Comments: 9

Got something to say? Post a comment
lawfer, TechSpot Paladin, said:

Why do they keep trying?

Guest said:

Good luck keeping any of your information private operating "in the cloud" now that the NSA is busy dismantling internet security.

JC713 JC713 said:

Until Google Docs becomes as functional as MS Word, I will not switch.

MrAnderson said:

It is not a Windows replacement... yet Chromebooks are getting native apps I hear. Only a matter of time before there are interesting app made by many developers. Few years maybe after the initial push.

tipstir tipstir, TS Ambassador, said:

Might as well make it an Androidbook instead since that works on tablets and smartphone why the push for expensive Chromebooks still. I won't buy one and the Chrome-stick option to turn netbook into a Chromebook still leaves room for error.

Skidmarksdeluxe Skidmarksdeluxe said:

I'm still not sure what a Chromebook is but I suppose it's good news for people wanting to buy a Chromebook.

AlanCasseb said:

I'm still not sure what a Chromebook is but I suppose it's good news for people wanting to buy a Chromebook.

LOL! Can't see the appeal also.

yorro said:

Why do they keep trying?

Because a lot of people do buy them.

lawfer, TechSpot Paladin, said:

Because a lot of people do buy them.

I guess your definition of a lot heavily differs from mine.

Load all comments...

Add New Comment

TechSpot Members
Login or sign up for free,
it takes about 30 seconds.
You may also...
Get complete access to the TechSpot community. Join thousands of technology enthusiasts that contribute and share knowledge in our forum. Get a private inbox, upload your own photo gallery and more.