PonoPlayer, the portable digital music player from Neil Young, recently wrapped up what turned out to be an outstanding campaign on Kickstarter. The project was seeking just $800,000 in funding but managed to secure more than $6.2 million from backers – or nearly eight times more than needed.
The $6.2 million haul is the third most successful Kickstarter campaign of all time behind the $10.2 million the Pebble smartwatch raised and the $8.6 million that the Android gaming console from Ouya was able to muster.
If you aren’t up to speed, the PonoPlayer is a portable music player that makes audio quality a priority. The odd-shaped device features 128GB of internal flash storage, an LCD touchscreen, three physical buttons and a memory card slot should you need even more storage.
With funding complete, attention now turns to bringing the device to market and getting the company’s music download service up and running. Dubbed PonoMusic, the service plans to offer the finest quality, highest-resolution digital music from major and independent labels. The 128GB of built-in storage should hold anywhere between 1,000 to 2,000 full albums.
Early bird backers were able to secure a limited edition black PonoPlayer for just $200. Once those dried up, donors needed to cough up an extra $100 to secure a player. The first batch of PonoPlayers is estimated to be delivered in October of this year with a second run being dispatched in December.