Energizer says its new phone has a huge battery but isn't a brick


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TL;DR: Having discovered that packing an 18,000mAh battery into a handset doesn't make it appealing when the device looks like a literal brick, Energizer and phone-maker Avenir have dropped the capacity ratings to a still impressive 7,000mAh and 5,000mAh and switched to a design that won't double as a hammer.

PCMag writes that The Energizer Ultimate U680S was at Mobile World Congress, though it seems the company isn't ready to show off any images yet. It reportedly forgoes the monstrously chunky build of the Power Max P18K Pop on show at the 2019 event for something relatively slim—under 10mm thick—despite featuring a 7,000mAh battery. For comparison, the Galaxy S21 Ultra is 8.89mm thick and has a 5,000mAh battery.

The Power Max P18K Pop, you may remember, had an 18,000mAh battery, more than the 16,000mAh Power Max P16K Pro Energizer had on display the previous year. The company claimed it could continuously watch videos for two days, listen to 100 hours of music, talk for 90 hours, and provide 50 days of standby time. And at 18mm thick, be used as a deadly weapon.

The P18K Pop. Energizer's latest big-battery phone is at least 8mm slimmer

The P18K Pop Indiegogo campaign finished with $15,005 from just 11 backers—slightly short of the $1.2 million funding goal—proving that people don't care about 50 days of standby time when a phone needs a wheelbarrow to be portable.

Energizer and Avenir Telecom seem to have learned their lesson with The Energizer Ultimate U680S. "You can take your phone and go through more than a day... and it really fits in your pocket, I swear," said Loic Schiano, Avenir's spokesman.

The U680S is definitely aimed at the budget end of the market: it's priced at $139.99 and uses a Unisoc processor. It also doesn't appear to have the band support and certifications to work in the US.

The Hard Case G5, courtesy of PCMag

One Energizer phone that could be coming to the US is the Hard Case G5. The rugged Android 11 device features a 5,000mAh battery, sub-6GHz 5G, a MediaTek Dimensity 720 chipset, and is IP69 rated for a "high pressure and temperature water jet."

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Posts: 5,226   +5,927
I carry a Mophie 8x with me that can recharge my iPhone 3 times. It really comes in handy when I go to events.

All you need is a USB cable and you can charge while you record video.


Posts: 1,262   +929
If they take some pages out of Nokia's book then they could also make it bullet-proof.


Posts: 1,837   +790
After having 5000 mAh for a few years, I'm now ready for 6000 mah. I have a 20,000 mah battery pack to take if I need a couple of recharges. That would be useful for camping. But a solar charger would be a bit useful there.


Posts: 1,837   +790
With mobile vehicle chargers, beware, some can mess up your vehicle electronics as relayed by Scotty Kilmer, sans YouTube. Look for quality chargers.