Firstly, I'd say that of the people I know -and those associates on forums, that purchased the Titan- none are disappointed that they did. They still own the fastest single GPU going, and even an overclocked 780 barely matches a stock Titan - which in itself is a capable overclocker. The value of the card tends to depend on whether you look at it from "top down" or "bottom up". The GTX 780 is weighted against the cards above and below it ( note to ghostryder: I made no mention of pricing of the 780). The Titan is weighted against the Quadro cards- and in that light represents a pretty good option for application developers at $1K, but the 780 in turn seems to be weighted in the middle of where it should lie. If measuring against the Titan the card would be a $750 item...if measured against the HD7970GE/GTX 680 then closer to $550. That in itself is a false economy since neither the 7970 or 680 justify their present pricetags. The HD 7950 at ~$280-310 doesn't offer 33% less performance than the 7970 at ~$400, and nor does the 670 (~$370) offer 20%+ lower performance than the usually $450 priced 680. Based solely on performance both the 7970 and 680 should be priced $40-50 lower than they are with the 780 slotting in at ~$500. Of course the pricing is largely immaterial until the dust settles with the 770 and 760 Ti launches over the next couple of weeks, and whatever reaction this provokes from AMD.