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EU Commission: Piracy doesn't hurt music sales, may even help

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On March 19, 2013, 10:27 AM With Video

Although music labels remain adamant about piracy's harm to sales, illegal filesharing sites may actually boost industry revenue according to a report from the European Commission's Institute for Prospective Technological Studies.

After studying the browsing habits of more than 16,000 European webgoers and approaching the data from various angles, the organization concluded that if outfits such as The Pirate Bay didn't exist, clicks on sites selling music legally would have actually been 2% lower overall and as high as 4% in France and the UK specifically.

The researchers also backed a common defense among those who support filesharing by noting that most of the subjects who downloaded illegal music wouldn't have opened their wallets in the absence of filesharing sites anyway.

In addition to finding a positive link between users visiting piracy sites and music stores, the researchers similarly discovered that free legal streaming services boost visits to music stores by 7% instead of purportedly cannibalizing sales.

Despite those findings, the authors of the 40-page paper (embedded below) recognized that private property rights are being violated, it's just that there is unlikely to be much harm to digital music revenue. Damage to physical music sales could be a different story, however.

"[The results] must be interpreted in the context of a still evolving music industry. It is in particular important to note that music consumption in physical format has until recently accounted for the lion’s share of total music revenues. If piracy leads to substantial sales displacement of music in physical format, then its effect on the overall music industry revenues may well still be negative," the researchers said.

It's worth noting that this isn't the first study to claim piracy aids sales. In 2011, former Google GIO and EMI executive Douglas Merrill said he profiled LimeWire users while working for the music label and found that they were some of the biggest spenders on iTunes. Meanwhile, a study by The American Assembly last year concluded that filesharers spend 30% more on music than non-P2P users.

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User Comments: 9

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  1. "The researchers also backed a common defense among those who support filesharing by noting that most of the subjects who downloaded illegal music wouldn't have opened their wallets in the absence of filesharing sites anyway."

    Heyyy! +9001 respect for these guys.

  2. Always glad to help.

  3. Wonder what nonsense the RIAA is going to come back with to try and discredit this report.

  4. " EU Commission: Piracy doesn't hurt music sales, may even help "...

    Yeah, that's right.

  5. "Piracy doesn't hurt music sales, may even help"

    after these all long they just got realized?

  6. Took them long enough to figure this out. I mean how do we all know this but they don't. This is ridiculous.

  7. Even Microsoft admits that piracy has help the sales of Windows.

  8. This is totally bogus. The study looks at digital sales, which weren't popular until after piracy already existed, so obviously there aren't going to be a decrease in sales when the sales were lowered years before.

    It is simply absurd to think that piracy does anything but hurt music sales.

  9. I still buy CDs. I like the tangible aspect of them. I "aged out" from rock to country. I find the music on country CDs is a bit more consistently listenable than a lot of early rock offerings. Maybe that's because it's mostly in major keys.

    In any case, a lot of country artists are offered songs to pick and choose from a variety of top notch writers. So there's a diversity of decent material when the album goes to print.

    But, in the old days, even big name bands had albums with a half of a good song on them. Get stoned, and pump out some incoherent garbage, that was the modus operandi back in the day.

    Was it really like that? I'm not sure, I forget...:oops:

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