Nokia’s latest flagship phone is now official as the Lumia 1020 was revealed at a press event in New York earlier today. The device is noteworthy as it is the first Windows Phone to carry the company’s 41-megapixel camera using the same sensor from the PureView 808.

Sticking with the camera for a moment, it also includes a xenon flash for photos and an LED flash for video. The camera is capable of capturing images at up to 38-megapixels in 16:9 or 4:3 ratios while at the same time snapping a 5-megapixel image that uses image oversampling to increase the detail found in each pixel.

The camera uses Carl Zeiss optics with six lenses and Nokia’s second generation optical image stabilization technology to reduce shakiness when taking photos and especially videos. It’s worth noting that the rounded section on the rear of the phone that houses the camera is raised a bit which I assume is done to accommodate what is likely a larger-than-average sensor.

Nokia is clearly serious about the camera in the Lumia 1020 as they are also planning to release a detachable camera grip. This $79 accessory also includes a tripod, another battery and a two-step shutter button.

Camera aside, the Lumia 1020 ships with a Gorilla Glass 3-coated ClearBlack 4.5-inch AMOLED display operating at 1,280 x 768 and is powered by a dual-core 1.5GHz Snapdragon S4 processor alongside 2GB of RAM and 32GB of internal flash storage.

The handset will be available in black, white and yellow exclusively at AT&T starting July 26 for $299.99 with a two year service agreement. Pre-orders will be accepted starting July 16 with plans to expand to China and key European markets sometime this quarter.