Activision will fill next year's CoD gap with paid content

Daniel Sims

Posts: 580   +21
Staff
The big picture: Next year will be an unusual, transitional one for the Call of Duty franchise. As Microsoft acquires the series' publisher, Activision won't put out a new mainline entry in the series and will instead focus on paid content. The company confirmed this while reporting a significant revenue decline.

This week, Activision Blizzard announced plans to release "premium content" for Call of Duty in 2023, likely to compensate for the absence of a new full release that year. The news is part of the company's Q2 2022 financial report which indicates declining user engagement with the franchise.

In February, Activision revealed that it won't release a mainline Call of Duty title in 2023, delaying Black Ops studio Treyarch's next game. The absence will mark the first year since 2004 without a new entry as the franchise reaches its 20th anniversary.

Activision didn't say what form the new premium content would take, but it could represent a shift or backtrack for Call of Duty. The series formerly expanded upon mainline games with paid map packs but ended the practice with 2019's Call of Duty: Modern Warfare, turning to battle passes and other microtransactions to ensure all players had the same maps. The 2023 content will likely be for Modern Warfare's sequel, which launches on October 28. The sequel to Activision's free-to-play Call of Duty Warzone releases later this year.

The Q2 financial results containing Activision's announcement show overall revenues declining by almost 30 percent year-over-year, likely due to a significant drop in Call of Duty players. Over the last year, Activision's reported monthly active users steadily fell each quarter from 127 million in June 2021 to 94 million in June 2022. Active player numbers haven't fallen below 100 million since 2019. In contrast, Blizzard's and King's user numbers saw much smaller shifts over the same period.

The decline in Call of Duty users could stem from frustrations with the franchise's most recent release – Vanguard – which saw some of its content delayed earlier this year. Another possible factor is Warzone players waiting for the sequel, which will reset all progress from the first game.

As Microsoft prepares to purchase Activision Blizzard, Sony told Brazil's competition regulator that it is concerned about possible aftereffects. The company thinks that if Call of Duty games stopped supporting PlayStation, it would affect many consumers' console purchase decisions and that no one else could replicate the series' brand. So far, Microsoft hadn't indicated that it's making Call of Duty exclusive to its platforms.

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texasrattler

Posts: 1,325   +637
Most of the the decline has nothing to do with MM22, Warzone 2 or Vanguard. It's much more simpler. Game is a mess which it has been for awhile, constant cheating plagues the game not to mention graphical glitches appear almost after ever update. Fix one thing break 3 others. Players simply got tired/bored of the games issues and just the game itself. Weapon balancing, despite what a streamer may say, is still a joke. While some recent updates may have helped some older guns, most guns are unusable. Ravensoftware have managed to foul up the game.

IW should be back in control in W2. When Microsoft takes over, a lot of things will likely changed but change takes time and is not instant. MS is expected to take over roughly in early 2023 but it's possible it could be much sooner.
 

Neatfeatguy

Posts: 927   +1,607
Another stupid company that thinks the sky is falling because they're too dumb to realize people aren't forced to be locked up anymore and are back to working and not spending tons of time playing games.
 

Shaitan

Posts: 188   +209
Another year in which I'm yet to buy anything from EA/Acti-Blizzard/Ubisoft. Sticking to the CDPR and indie stuff.
Blizzard is freaking dead and buried, no Starcraft = no buy. Diablo & MTX means I'll never touch any RPG from them from now on (Immortal, Diablo IV, nor any other mobile game).
Oh well, what can I do?! Not paying a dime to these greedy f%!*s!
 

Knot Schure

Posts: 394   +188
Most of the the decline has nothing to do with MM22, Warzone 2 or Vanguard. It's much more simpler. Game is a mess which it has been for awhile, constant cheating plagues the game not to mention graphical glitches appear almost after ever update. Fix one thing break 3 others. Players simply got tired/bored of the games issues and just the game itself. Weapon balancing, despite what a streamer may say, is still a joke. While some recent updates may have helped some older guns, most guns are unusable. Ravensoftware have managed to foul up the game.

IW should be back in control in W2. When Microsoft takes over, a lot of things will likely changed but change takes time and is not instant. MS is expected to take over roughly in early 2023 but it's possible it could be much sooner.
Absolutely correct - the cheating is rife. Be it from PC or console users.

But what perplexes me more - is their inaction regarding it. Always talk talk talk, and little action.

They could perma-ban these cheaters, forcing them to rebuy the title to play again, making more money for them, and providing more resources to tackle the cheating. All the while the cheaters get their accounts / stats reset leaving them with 'weaker' weapons / status in the game.

But nothing happens.

I know about a half-dozen gamers who have now abandoned COD based on the cheating alone.
 

texasrattler

Posts: 1,325   +637
Absolutely correct - the cheating is rife. Be it from PC or console users.

But what perplexes me more - is their inaction regarding it. Always talk talk talk, and little action.

They could perma-ban these cheaters, forcing them to rebuy the title to play again, making more money for them, and providing more resources to tackle the cheating. All the while the cheaters get their accounts / stats reset leaving them with 'weaker' weapons / status in the game.

But nothing happens.

I know about a half-dozen gamers who have now abandoned COD based on the cheating alone.
Warzone is free but what they need to do more is hardware bans n ip bans. While they do, do these things, it's not common. These can be circumvented but your avg person wouldn't know what to do. Most of these issues are with pc users, consoles while they can cheat, it's much harder due to the hardware limitations.
 

Shaitan

Posts: 188   +209
Oh no, yet another year in which I'll totally ignore any request for money :))
Die, Activision, DIE.