AMD launches "Richland" A-Series APUs: slight speed bump, better power management

Jos

TS Evangelist
AMD has formally announced its next generation of A-series processors, codenamed Richland, ahead of their planned availability in laptops starting next month. As we’ve mentioned before, this new APU uses the same base silicon as Trinity, including a Piledriver-based CPU...

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R

RH00D

I feel like they should rename this APU junk, no normal consumer understands that
If a sales person saying "An APU contains the CPU and GPU in one chip." can't enlighten the consumer enough, then I'm not convinced they would even understand "CPU" or "GPU" in the first place.
 

Jad Chaar

Elite Techno Geek
If a sales person saying "An APU contains the CPU and GPU in one chip." can't enlighten the consumer enough, then I'm not convinced they would even understand "CPU" or "GPU" in the first place.
Yeah, but I feel like it isnt a good way of advertising a product: "an all new APU from AMD", it just sounds funky. It may just be me, but I feel like this could be a reason to their weak sales. Most people know CPU, but not APU.
 

Puiu

TS Evangelist
If a sales person saying "An APU contains the CPU and GPU in one chip." can't enlighten the consumer enough, then I'm not convinced they would even understand "CPU" or "GPU" in the first place.
Yeah, but I feel like it isnt a good way of advertising a product: "an all new APU from AMD", it just sounds funky. It may just be me, but I feel like this could be a reason to their weak sales. Most people know CPU, but not APU.
Trust me most people don't know what a CPU is. I've repaired too many pc's and laptops and I know for a fact that 90% don't even know what Windows they have and what Office is, even though they use it daily for hours. (if I mention "browser" they look at me like I'm speaking in an alien language)

Ignorance is bliss.
 

Jad Chaar

Elite Techno Geek
Trust me most people don't know what a CPU is. I've repaired too many pc's and laptops and I know for a fact that 90% don't even know what Windows they have and what Office is, even though they use it daily for hours. (if I mention "browser" they look at me like I'm speaking in an alien language)

Ignorance is bliss.
haha I hear ya man. I guess so.
 

VitalyT

Russ-Puss
Sadly, ignorance stretches all over the IT also. Not so long ago a client of mine asked me to assist his windows developers (well-paid ones) on a certain project. Imagine my shock when I asked one of the developers about the version of Visual Studio that he has been using for the project, and getting back - "let me check that...". It's like in an ordinary world someone is asked about his date of birth and in response promises to get back to you on this...

So I'm not surprised if APU makes no sense to the majority of readers.
 

VitalyT

Russ-Puss
I laugh at those dubious ad-s like that guy in the kitchen. So, I imagine myself making my favorite mince and pasta, and I have a tablet PC in front of me.... Log-in - wave to the left, here goes the pasta hanging down the lampshade and the fridge; Pressing Ok - wave to the right, here go pieces of mince all over the floor, and window glass, to my cat's much liking...

Gee, I like my modern digital kitchen, and so does my cat, keeps him busy licking it out.
 

Jad Chaar

Elite Techno Geek
Sadly, ignorance stretches all over the IT also. Not so long ago a client of mine asked me to assist his windows developers (well-paid ones) on a certain project. Imagine my shock when I asked one of the developers about the version of Visual Studio that he has been using for the project, and getting back - "let me check that...". It's like in an ordinary world someone is asked about his date of birth and in response promises to get back to you on this...

So I'm not surprised if APU makes no sense to the majority of readers.
Yeah, at my school I had to teach the "IT person" how to use VLC media player...
 

TS-56336

TS Addict
I just hope Richland ULV parts don't end up delayed like Trinity, they could be a very nice alternative to overpriced Intel Inside ultrabooks.

But even if they do, there's still Kabini.
 

Jad Chaar

Elite Techno Geek
I just hope Richland ULV parts don't end up delayed like Trinity, they could be a very nice alternative to overpriced Intel Inside ultrabooks.

But even if they do, there's still Kabini.
I really like AMDs new CPU labeling. (design wise)
 

Chazz

TS Evangelist
I laugh at those dubious ad-s like that guy in the kitchen. So, I imagine myself making my favorite mince and pasta, and I have a tablet PC in front of me.... Log-in - wave to the left, here goes the pasta hanging down the lampshade and the fridge; Pressing Ok - wave to the right, here go pieces of mince all over the floor, and window glass, to my cat's much liking...

Gee, I like my modern digital kitchen, and so does my cat, keeps him busy licking it out.
I'd imagine someone who's deaf would be used to using motions with their hands with minimal effort, extreme accuracy and could rather adapt quite easily to that kind of tech. Especially with all of the voice interactions companies are experimenting with. But, then again maybe they'd become the deaf equivalent of "that Bluetooth guy" amongst friends. And the tech would flop.
 
G

Guest

AMD will gain market share year by year. New generation young people are interested in AMD APU and are admiring it. Those will suggest their relatives and friends to buy AMD laptops.

Most people don't know much about the computer they use. Once a girl came to me with problem in her laptop. I checked it. Virus infection caused every windows services to stop. It really took long time to start any program. no sound. no internet. bought around 2010. pentium processor, 1 GB RAM and windows 7. I fixed it by installing new OS and antivirus. Next day she asked me what else what can be done to increase the performance. so I said add more 1 GB RAM atleast. She said what is "RAM".
 

dividebyzero

trainee n00b
AMD will gain market share year by year. New generation young people are interested in AMD APU and are admiring it. Those will suggest their relatives and friends to buy AMD laptops.
Wow, sounds like the new generation must be really tech savvy...
Most people don't know much about the computer they use. Once a girl came to me with problem in her laptop. I checked it. Virus infection caused every windows services to stop. It really took long time to start any program. no sound. no internet. bought around 2010. pentium processor, 1 GB RAM and windows 7. I fixed it by installing new OS and antivirus. Next day she asked me what else what can be done to increase the performance. so I said add more 1 GB RAM atleast. She said what is "RAM".
...except for the girls ?

/Guest account: Posting contradictory statements since forever.
 

spencer

TS Addict
Ignorance is bliss, at my school we have macbook pros, and the IT dudes hardly know what a cpu is and then act better than you because they have a name tag, when I have a problem with the mac (I was unhappily issued) I just want to take apart the thing and fix it but no...Let the "professional" do it. even though they aren't certified at all.