Point is the reusable mobo thing is just AMD being lazy, because newer chipsets dont offer much. Zen's success won't last as long as Intel is strong. You can preach the save the market thing all you want. Reality is, AMD didn't do enough in the three years its had to make everyone look up. All three launches were plagued with memory compatibility issues, BIOS updates, and chips not hitting boost. It also didn't do the basics better than Intel, which is single threaded performance. AMD can add all the cores they want (beacuse they sucked at raising IPC and clocks simultaneously), but without the software, they are limited to few and expensive products. An Intel/NVIDIA combo will almost always be enough or better than an AMD platform, because of software optimizations and technologies like Quicksync and CUDA.
The hurdles are there if you open your eyes. AMD is good, but far from great.
Intel didn't pull in $19.2B in the same quarter Ryzen 2 was strong because AMD is killing them...