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Barnes & Noble's Nook division tanked during holiday shopping season

By Shawn Knight ยท 8 replies
Jan 9, 2015
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  1. The holiday shopping season is rarely associated with disappointment - especially in the technology industry - but that's exactly what Barnes & Noble's Nook division delivered last month despite striking up a strategic partnership with Samsung over the summer.

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  2. TomSEA

    TomSEA TechSpot Chancellor Posts: 3,110   +1,586

    It might help if B&N would have competitive pricing for their e-books. I have a Nook and it's a great tablet, but the books are on average 20-25% more than what you can get from Amazon. So no problem, I just downloaded the Amazon app and buy my e-books from there.
    Jad Chaar likes this.
  3. I also have a nook hd+, awesome for the price they had. They can't expect to sell ebooks very well if you just search the same ebook on amazon and you find them almost everytime cheaper. Also, their current tablets have lower specs that the previous ones, I don't see anyone wanting to "update" to that.
  4. They just cant compete. They need to figure something out soon because the paper books and starbucks strategy isn't going to last forever. Maybe bring back the E-book....in COLOR
  5. yRaz

    yRaz Nigerian Prince Posts: 2,858   +2,167

    The prices for ebooks are ridiculous. I so often see a "new" ebook for $10-15(sometimes more) whereas the used, physical book can be as low as 99 cents. ebooks are a convenience, but the price for that convenience is too high to be worth it. I don't read "new" books and live 2 blocks from a library. In order to sell ebooks they have to make it cheaper and easier for me to buy it from them instead of walk up to the library.

    O'well, they're just fueling piracy with their ridiculous ebook prices. Ebooks shouldn't cost anymore than $2-3 seeing as how there is no material, manufacturing or shipping fees. I remember when everyone thought that digitizing everything was going to bring prices down, not raise them.
  6. I don't use ebooks however I'm glad that B&N still exists as a real store where I can browse, touch and purchase physical books.
  7. To top it, they won't allow international users like myself to purchase anything from their store. You better have a US credit card or be doomed. Else, go to Amazon and buy. I own two Nook HD+ and one HD in my family (well, all purchased by me and gifted!), and I find them to be excellent tablets. They are superior to the Kindles, and very light. You get unfettered Play Store access. They can go almost 48 days on a single full charge, if you leave them idle. If you are just reading ebooks (greyscale), they'll give you 15-16 hours on a charge. Browsing with wifi gives you 8-10 hrs. Videos look excellent. Screens are sharp, with fabulous color reproduction (just visit Play Store and see how good everything looks there), and outstanding touch response. They have a fair amount of Android lag from time to time, but that's because of the old Ice Cream Sandwich they run. All they needed was to add a 1.3 megapixel front camera for video chat, and it would have rounded off the deal. Instead, they went for rebranding Samsung, which was the silliest thing to do. I still have motivation to pick up a few more of the old HD and HD+, if I find some cheap, but none whatsoever for picking up the Samsungs.
  8. Jad Chaar

    Jad Chaar Elite Techno Geek Posts: 6,482   +978

    Yeah the Kindle app is a Nook killer IMO. It's a shame because Amazon is taking over everywhere.
  9. bexwhitt

    bexwhitt TS Evangelist Posts: 406   +124

    The problem with drm E-books is apart from the Kindle and ibooks it's a faff to get them on the reader usually using the fiddly Adobe Digital editions

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