This is a dead end, as dead as a dead end gets.
I have a *fair amount* of nostalgia myself when it comes to the C64. It was, after all, my fist introduction to video games. Ever! Great memories! But the concept is flawed and impractical in -oh so- many ways today.
First of all, let's not kid ourselves. This is all about reliving the old times and the old games. Any computer could do that with a emulator program and a crap joystick. And what else is there? Were there really people sitting around coding stuff on this thing? It would be incredibly straining back then, and we have so many ergonomically better suited options available today.
To make this work/sell/have a function/become popular again, it would need to have Windows 7 installed and be able to run today's video games (properly). It would need to have a midrange or high end Nvidia/AMD graphics card to even make it interesting. And even if that happened, it would still be butt ugly and impractical.
They need to drop the integrated keyboard. Seriously, where would you even place this thing? On the floor infront of a TV, like back in the hizzy? No... way! Ouch my back, and stuff. No, you'd have to place it on a computer desk (and try to never spill anything over it). And even so, ouch my wrists, and stuff. Give it a wireless keyboard with a touchpad (like that logitech thing), and maybe a couple game pads while we're at it. Drop the HDD and replace it with a SDD, and upgrade the optical to a Blu-Ray.
The hard drive thing doesn't make a lick of sense to me. I remember me and the other kids would be pulling this thing left and right, dropping it to the floor, lifting and turning it while in operation... etc. That worked back then. But this thing, with a DVD-Rom and a hard drive? Hah.. hahah. So guess it's meant to be a desktop computer, despite it's complete design- and ergonomic failure.
Next up, I'd love to see them (whoever owns Commodore now) try to invent something new, like a hot looking console/case thing with a C64 theme. Hell, maybe it's time to make it a C65 or C128 or somesuch. If this thing could become something like a crossbreed console/media center type computer thing, then it would stand a chance at becoming popular again. After all, that's what we all want, right? We wanna see this old thing make a comeback, and not just be another sad reminder that you can't ever go home again. Man, I just wish they'd do it right.
The barebones type thing is the only aspect of this that I find mildly entertaining. Either way, it's nothing more than a ugly, ergonimically flawed Linux (or presumably Windows) computer. I already have a couple of those.