Intel CEO on 10nm delay: 'We prioritized performance at a time when predictability was...

[Shawn Knight]

Through the looking glass: Intel's years-long delay in getting 10nm-based chips out the door was its own fault, CEO Robert Swan said during Fortune's recent tech conference. "At a time when [manufacturing] was getting harder and harder, we set a more and more aggressive goal." As a result, it simply took the company longer than expected to complete the job.

At Fortune’s Brainstorm Tech conference in Aspen this week, Intel CEO Robert Swan was asked why his company was roughly five years late in delivering chips built on 10-nanometer technology.

Swan, who was named Intel’s permanent chief executive in January 2019 after a seven-month search, said the delay was “somewhat a function of what we’ve been able to do in the past” which “in essence was defying the odds on scaling the infrastructure.”

The executive said they “prioritized performance at a time when predictability was really important.” In short, he added, “we learned from it, we’ll get our 10-nanometer node out this year.”

As for the future, Swan said there’s “lots of road left in Moore’s Law.” Parts based on Intel’s 7-nanometer process will be out in two years, he confirmed.

Swan stepped in to fill the vacant CEO role after Brian Krzanich exited following a relationship with an Intel employee. The relationship was said to be consensual but violated company policy nevertheless. Swan is unique in that he is the first Intel CEO to not be a “company lifer,” having only joined the chipmaker in late 2016.

Masthead credit: Silicon wafers by fotografos

Permalink to story.

https://www.techspot.com/news/81004-intel-ceo-10nm-delay-prioritized-performance-time-when.html

 

[eTheBlack]

Yeah sure

 

[mosu]

Yeah sure

My thoughts exactly.

 

[fps4ever]

Sounds like a lot of double talk or saying a lot while explaining nothing. Just say AMD allowed us to be lazy and greedy for several years.

 

[Pit1209]

"The executive said they “prioritized performance at a time when predictability was really important.” In short, he added, “we learned from it, we’ll get our 10-nanometer node out this year.”"

We all know that Intel won't have a response for Zen 2 this year, performance-wise they are still competitive but price-wise there's a lot to improve and by the time they come with 7nm in "two years" AMD will have the upper hand with 5nm. At this moment just pure fanaticism will keep Intel from losing major share market this next 2-3 years.

 

[Maxiking]

"The executive said they “prioritized performance at a time when predictability was really important.” In short, he added, “we learned from it, we’ll get our 10-nanometer node out this year.”"

We all know that Intel won't have a response for Zen 2 this year, performance-wise they are still competitive but price-wise there's a lot to improve and by the time they come with 7nm in "two years" AMD will have the upper hand with 5nm. At this moment just pure fanaticism will keep Intel from losing major share market this next 2-3 years.

Spec wise

Intel 10nm > 7nm TSMC
Intel 7nm > 5nm TSMC

Zen 2 on 7nm requires higher voltage @ 4.3 ghz than Intel's 14nm @ 5ghz, also temps are higher in Prime small ftt.

It all comes to Intel getting the 10nm node ready for 2020 and if they are successful, AMD is done. Ice Lake has been ready for years, it is already 15-18% faster clock to clock than the 14nm Skylake/Coffe Lake/etc so comfortably in front of Zen 2.

 

[captaincranky]

What I find most interesting about this article, is the fact the former CEO lost his job for having, "a consensual relationship", with another employee..

Well, we've all heard stories about "women sleeping their way to the top". but this goes a step beyond any of that taken into account..

This goes into the Orwellian realm of unisex work clothing, and telescreens behind the painting in the bed room.

EDIT: And it's been 5 (five) years since these douches promised 10 nm process? I've been claiming 3, but when you get my age, the years seem to go by like flash cards.

And did this d!ck really start spouting "Moore's law" again? That's at the very top of my, "spare me the hype list".

Somebody should and wake this guy up, and remind him there have been millions out here screaming the Nike catch phrase at Intel, (don't talk about it), just do it!

And as Satchel Paige said, ""Don't look back. Something might be gaining on you.".

(I threw that last one in there, to pander to all you AMD fan boys in the audience).

 

[Audiogeek]

"The executive said they “prioritized performance at a time when predictability was really important.” In short, he added, “we learned from it, we’ll get our 10-nanometer node out this year.”"

We all know that Intel won't have a response for Zen 2 this year, performance-wise they are still competitive but price-wise there's a lot to improve and by the time they come with 7nm in "two years" AMD will have the upper hand with 5nm. At this moment just pure fanaticism will keep Intel from losing major share market this next 2-3 years.

Spec wise

Intel 10nm > 7nm TSMC
Intel 7nm > 5nm TSMC

Zen 2 on 7nm requires higher voltage @ 4.3 ghz than Intel's 14nm @ 5ghz, also temps are higher in Prime small ftt.

It all comes to Intel getting the 10nm node ready for 2020 and if they are successful, AMD is done. Ice Lake has been ready for years, it is already 15-18% faster clock to clock than the 14nm Skylake/Coffe Lake/etc so comfortably in front of Zen 2.

"The executive said they “prioritized performance at a time when predictability was really important.” In short, he added, “we learned from it, we’ll get our 10-nanometer node out this year.”"

We all know that Intel won't have a response for Zen 2 this year, performance-wise they are still competitive but price-wise there's a lot to improve and by the time they come with 7nm in "two years" AMD will have the upper hand with 5nm. At this moment just pure fanaticism will keep Intel from losing major share market this next 2-3 years.

Spec wise

Intel 10nm > 7nm TSMC
Intel 7nm > 5nm TSMC

Zen 2 on 7nm requires higher voltage @ 4.3 ghz than Intel's 14nm @ 5ghz, also temps are higher in Prime small ftt.

It all comes to Intel getting the 10nm node ready for 2020 and if they are successful, AMD is done. Ice Lake has been ready for years, it is already 15-18% faster clock to clock than the 14nm Skylake/Coffe Lake/etc so comfortably in front of Zen 2.

"The executive said they “prioritized performance at a time when predictability was really important.” In short, he added, “we learned from it, we’ll get our 10-nanometer node out this year.”"

We all know that Intel won't have a response for Zen 2 this year, performance-wise they are still competitive but price-wise there's a lot to improve and by the time they come with 7nm in "two years" AMD will have the upper hand with 5nm. At this moment just pure fanaticism will keep Intel from losing major share market this next 2-3 years.

Spec wise

Intel 10nm > 7nm TSMC
Intel 7nm > 5nm TSMC

Zen 2 on 7nm requires higher voltage @ 4.3 ghz than Intel's 14nm @ 5ghz, also temps are higher in Prime small ftt.

It all comes to Intel getting the 10nm node ready for 2020 and if they are successful, AMD is done. Ice Lake has been ready for years, it is already 15-18% faster clock to clock than the 14nm Skylake/Coffe Lake/etc so comfortably in front of Zen 2.

If only it were that simple. Zen 2 has a higher ipc than Skylake and it will only improve frequency wise

 

[Bullwinkle M]

"The executive said they “prioritized performance at a time when predictability was really important.” In short, he added, “we learned from it, we’ll get our 10-nanometer node out this year.”"

We all know that Intel won't have a response for Zen 2 this year, performance-wise they are still competitive but price-wise there's a lot to improve and by the time they come with 7nm in "two years" AMD will have the upper hand with 5nm. At this moment just pure fanaticism will keep Intel from losing major share market this next 2-3 years.

Spec wise

Intel 10nm > 7nm TSMC
Intel 7nm > 5nm TSMC

Zen 2 on 7nm requires higher voltage @ 4.3 ghz than Intel's 14nm @ 5ghz, also temps are higher in Prime small ftt.

It all comes to Intel getting the 10nm node ready for 2020 and if they are successful, AMD is done. Ice Lake has been ready for years, it is already 15-18% faster clock to clock than the 14nm Skylake/Coffe Lake/etc so comfortably in front of Zen 2.

Exactly

Where will AMD win when Intel and NVidia breach the 10nm barrier and compete directly with AMD?

AMD (@ 7nm) cannot reach either the performance OR the efficiency of NVidia's 12nm node
AMD (@ 7nm) cannot reach the performance (per core) of Intel @ 14nm

AMD win's are time limited against Intel and still do not compete directly against NVidia
The only thing that can stop Intel winning at the same node as AMD is Intel, and that remains to be seen

Sure, Intel CAN F&$k it up but will they ?

I know Intel can massivly outperform AMD at the same node, but that is then and this is now!

 

[Pit1209]

Spec wise

Intel 10nm > 7nm TSMC
Intel 7nm > 5nm TSMC

Zen 2 on 7nm requires higher voltage @ 4.3 ghz than Intel's 14nm @ 5ghz, also temps are higher in Prime small ftt.

It all comes to Intel getting the 10nm node ready for 2020 and if they are successful, AMD is done. Ice Lake has been ready for years, it is already 15-18% faster clock to clock than the 14nm Skylake/Coffe Lake/etc so comfortably in front of Zen 2.

Denial is strong with you. You cannot compare a brand new nomenclature like 7nm to a very mature process like 14nm specially since Intel has been using it since 2014? Where are we now? 14nm+++? Second, are you sure that 10nm is going to have better clocks than current 14nm+++ for Intel? I don't think so and neither do they so those fictional 15-18% IPC gains won't work and remember that Zen is a new arch with many improvements to come. You should be thanking AMD for bringing competition to this market instead of letting Intel sell us quad cores for $500+ till kingdom come.

 

[captaincranky]

Denial is strong with you. You cannot compare a brand new nomenclature like 7nm to a very mature process like 14nm specially since Intel has been using it since 2014? Where are we now? 14nm+++? Second, are you sure that 10nm is going to have better clocks than current 14nm+++ for Intel? I don't think so and neither do they so those fictional 15-18% IPC gains won't work and remember that Zen is a new arch with many improvements to come. You should be thanking AMD for bringing competition to this market instead of letting Intel sell us quad cores for $500+ till kingdom come.

And I do congratulate AMD for spurring on new growth in the marketplace.

However, all the fan boys AMD's progress has driven out of the woodwork are annoying as hell.

 

[Kashim]

Denial is strong with you. You cannot compare a brand new nomenclature like 7nm to a very mature process like 14nm specially since Intel has been using it since 2014? Where are we now? 14nm+++? Second, are you sure that 10nm is going to have better clocks than current 14nm+++ for Intel? I don't think so and neither do they so those fictional 15-18% IPC gains won't work and remember that Zen is a new arch with many improvements to come. You should be thanking AMD for bringing competition to this market instead of letting Intel sell us quad cores for $500+ till kingdom come.

And I do congratulate AMD for spurring on new growth in the marketplace.

However, all the fan boys AMD's progress has driven out of the woodwork are annoying as hell.

You're annoying as hell. Yet, here we are.

 

[Audiogeek]

Exactly

Where will AMD win when Intel and NVidia breach the 10nm barrier and compete directly with AMD?

AMD (@ 7nm) cannot reach either the performance OR the efficiency of NVidia's 12nm node
AMD (@ 7nm) cannot reach the performance (per core) of Intel @ 14nm

AMD win's are time limited against Intel and still do not compete directly against NVidia
The only thing that can stop Intel winning at the same node as AMD is Intel, and that remains to be seen

Sure, Intel CAN F&$k it up but will they ?

I know Intel can massivly outperform AMD at the same node, but that is then and this is now!

k
You really think 10nm will hit 5ghz right away?
By the time 10nm hits desktop it will be competing against zen 3

 

[captaincranky]

You're annoying as hell. Yet, here we are.

So, I take it that you're an AMD fan boy?

 

[netman]

"Intel CEO on 10nm delay: 'We prioritized performance at a time when predictability was really important'"

Another words, I am bullshitting!

 

[wiyosaya]

Where's the "spin" emoticon when you need it?

 

[Kanny]

"The executive said they “prioritized performance at a time when predictability was really important.” In short, he added, “we learned from it, we’ll get our 10-nanometer node out this year.”"

We all know that Intel won't have a response for Zen 2 this year, performance-wise they are still competitive but price-wise there's a lot to improve and by the time they come with 7nm in "two years" AMD will have the upper hand with 5nm. At this moment just pure fanaticism will keep Intel from losing major share market this next 2-3 years.

As long as amd going agressive not like what bob swan mrntion

 

[captaincranky]

As long as amd going agressive not like what bob swan mrntion

Is English your second language, or are you simply more comfortable with a more cryptic and juvenile text format?

Meh, "vowels and caps, who needs 'em", that's what I always say.

 

[Kanny]

Is English your second language, or are you simply more comfortable with a more cryptic and juvenile text format?

Meh, "vowels and caps, who needs 'em", that's what I always say.

While lisa su going aggressive bob swan is not. It is laughable

 

[captaincranky]

While lisa su going aggressive bob swan is not. It is laughable

That distills down to , "Lisa Su is a pushy broad". (Although, please take note I used capital letters on her name, as it's a "proper noun").

 

[Puiu]

"The executive said they “prioritized performance at a time when predictability was really important.” In short, he added, “we learned from it, we’ll get our 10-nanometer node out this year.”"

We all know that Intel won't have a response for Zen 2 this year, performance-wise they are still competitive but price-wise there's a lot to improve and by the time they come with 7nm in "two years" AMD will have the upper hand with 5nm. At this moment just pure fanaticism will keep Intel from losing major share market this next 2-3 years.

Spec wise

Intel 10nm > 7nm TSMC
Intel 7nm > 5nm TSMC

Zen 2 on 7nm requires higher voltage @ 4.3 ghz than Intel's 14nm @ 5ghz, also temps are higher in Prime small ftt.

It all comes to Intel getting the 10nm node ready for 2020 and if they are successful, AMD is done. Ice Lake has been ready for years, it is already 15-18% faster clock to clock than the 14nm Skylake/Coffe Lake/etc so comfortably in front of Zen 2.

Exactly

Where will AMD win when Intel and NVidia breach the 10nm barrier and compete directly with AMD?

AMD (@ 7nm) cannot reach either the performance OR the efficiency of NVidia's 12nm node
AMD (@ 7nm) cannot reach the performance (per core) of Intel @ 14nm

AMD win's are time limited against Intel and still do not compete directly against NVidia
The only thing that can stop Intel winning at the same node as AMD is Intel, and that remains to be seen

Sure, Intel CAN F&$k it up but will they ?

I know Intel can massivly outperform AMD at the same node, but that is then and this is now!

You don't know yet just how much Nvidia will improve efficiency-wise when they finally switch to 7nm (it could be 10% it could be 30%, we just don't know). Until then we are stuck comparing GPU power usage while ignoring the process node and Navi looks quite good at the moment.
As far as we know AMD still has a lot of headroom to push clocks and power efficiency with the new architecture and next year we'll see products on 7nm+ (with EUV).

As for intel's 10nm process... even with a 15-18% IPC improvement I just can't see them pushing clocks higher than 4-4.2GHz (boost clocks, not all core clocks), especially on larger CPUs with 8+ cores. I also don't see them releasing any desktop 10nm CPUs in 2020. (with luck they might do a paper launch in late 2020 to avoid a disaster after Zen3)

(next gen) 4.2GHz + 18% = 4.956GHz (current gen) => single core performance will not change much. Intel needs that 7nm process asap.

 

[Sir Alex Ice]

What performance, AMD is beating the crap out of them.

 

[redgarl]

"The executive said they “prioritized performance at a time when predictability was really important.” In short, he added, “we learned from it, we’ll get our 10-nanometer node out this year.”"

We all know that Intel won't have a response for Zen 2 this year, performance-wise they are still competitive but price-wise there's a lot to improve and by the time they come with 7nm in "two years" AMD will have the upper hand with 5nm. At this moment just pure fanaticism will keep Intel from losing major share market this next 2-3 years.

Spec wise

Intel 10nm > 7nm TSMC
Intel 7nm > 5nm TSMC

Zen 2 on 7nm requires higher voltage @ 4.3 ghz than Intel's 14nm @ 5ghz, also temps are higher in Prime small ftt.

It all comes to Intel getting the 10nm node ready for 2020 and if they are successful, AMD is done. Ice Lake has been ready for years, it is already 15-18% faster clock to clock than the 14nm Skylake/Coffe Lake/etc so comfortably in front of Zen 2.

Exactly

Where will AMD win when Intel and NVidia breach the 10nm barrier and compete directly with AMD?

AMD (@ 7nm) cannot reach either the performance OR the efficiency of NVidia's 12nm node
AMD (@ 7nm) cannot reach the performance (per core) of Intel @ 14nm

AMD win's are time limited against Intel and still do not compete directly against NVidia
The only thing that can stop Intel winning at the same node as AMD is Intel, and that remains to be seen

Sure, Intel CAN F&$k it up but will they ?

I know Intel can massivly outperform AMD at the same node, but that is then and this is now!

First off, 7nm (TSMC) and 10nm (Intel) are roughly the same node. You will not see a major difference between the two.

Secondly, TSMC and Samsung will have EUV node process before Intel. It is going to play incredibly well for AMD.

Third off, 5600, 5700, 5800 and 5900???? Nvidia is in deep trouble because the 250mm2 5700XT die is matching... almost... a 1080TI. Nvidia might take power efficiency back on 7nm, however they will never beat AMD on area efficiency. It is a marvel of an architecture and people are just starting to understand what is going on.

https://www.youtube.com/watch?v=ztcduv5r9bg

https://www.youtube.com/watch?v=KKkCVHtpKRU

Lastly, RTX is DOA. Developers are going to push AMD RT iteration because everybody will develop games on consoles and port them to PC. Proprietary RTX will be dead in waters making those Tensor and RT cores useless.

Remove your fanboy googles, AMD competition is not going to stop anymore. What we are noticing is a rebirth of a company that people were expecting to see go under.

 

[Cycloid Torus]

We'll know it is over when the 'rear deck spoilers', 'extended fins' and 'large chrome grills' appear. Getting close as we are now in the 'proliferation of exhaust pipes' (I.e., 24-core, etc). My kid - when he was 6 - wanted a 2-seat sports car with 6 pipes to go 'Vroom'.

 

[Kvothe1017]

As long as amd going agressive not like what bob swan mrntion

Is English your second language, or are you simply more comfortable with a more cryptic and juvenile text format?

Meh, "vowels and caps, who needs 'em", that's what I always say.

Go eat a snickers, and browse r/iamverysmart for a while