Another rumour today coming from the same source, manufacturing giants MSI and Gigabyte would supposedly be in early stages of merger conversations. MSI has denied the rumours already but of course, why would they comment until a more finalized decision is taken, ASUS and ECS beware...
A merger would make some sense as Gigabyte is big in the channel and retail business and at selling ATI graphics cards, MSI is an Nvidia premium partner and resells to companies including Creative.
MSI is also very strong in the system integrator and OEM business, an area where Gigabyte is much weaker.