Quick copy & paste from Slashdot news:
Thanks to an agreement between Lindows and Seagate, from October you will be able to choose a hard drive with or without Lindows. Michael Robertson, in his usual marketing speak, compares this to adding "Fluoride in the water", because now you get for free something you used to need to go after (people used to go to dentist to get their Fluoride). According to the PR, the OS can autodetect and configure itself on the host machine.