Ubisoft follows EA's $10 Online Pass with 'Uplay Passport'

By on July 15, 2011, 4:56 PM

Ubisoft has announced plans to ship its future games with a control scheme that will make it impossible for second-hand titles to access online content without paying a fee. Called Uplay Passport, the software will accompany most of the studio's titles starting with Driver: San Francisco, which is due on August 30 in North America.

Games that come with the Uplay Passport will have a single-use registration code that provides access to online content and features, including "bonus content," "exclusive offers," and of course, multiplayer. Folks who purchase a pre-owned game with Uplay Passport will have to pay $9.99 for a new registration code to unlock that material.

Although this will undoubtedly annoy many of you, it shouldn't come as a total shock considering the company's draconian always-connected DRM -- not to mention the fact that CFO Alain Martinez admitted last year that Ubisoft was interested in copying EA's model. During a conference call, Martinez said Ubisoft was looking "very carefully" at EA's "$10 solution" and planned to implement its own second-hand deterrent sometime in the future.

EA introduced its "Online Pass" last May and also charges people who buy used games $10 to access online content, but it also offers a seven-day trial. It's unclear if Ubisoft will offer a trial period before making folks pony up. Considering the backlash Ubisoft faced when it introduced its controversial DRM last year, some gamers will boycott Uplay Passport-enabled games. Such titles can be identified via the Uplay Passport logo on the box.

User Comments: 9

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thatguyandrew92 said:

U play, more like, U pay! Am I right?

herpaderp said:

^ That was terrible. But yes.

Guest said:

-1 for that one

Guest said:

what make ubisoft so sure that its system there isnt hack proof. its still the same thing as "my 16 digit serial number was hack " thingy. there is always way for piracy lurk around the corner as to there will always be people hacking the new vista/ipod/ipad

the only way for piracy to be totally die out is to not come out with an new product till there is 100% sure way that piracy cant be use in any way except for itself to give up

that or turn the economy back into the stone ages !

Guest said:

Play Angry birds offline in chrome and iron - why should i ever buy a game again? Goodbye EA and ubisoft. Chrome OS and android will be the most advanced linux os with the latest high end games.

Guest said:

stuff like this pisses me off ..

soon you wont be able to buy A used car .. with out Ford, Toyota, GMC gettn their cut.

Guest said:

I read few articles about it already - and my question is.

How would they know? What is the difference between game in my friend hands and mine?

There is only one solution I see here: Enormous restrictions on my laws (as a title "Owner").

Or is there something else...

onlyjustincase said:

This is the terrible thing about digitally delivered games. You bought the game, yet you don't enjoy the full benefits that ownership normally delivers.

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