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Lyft launches All-Access subscription plan offering 30 rides for $299 per month

By Shawn Knight · 4 replies
Oct 16, 2018
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  1. Lyft has become the latest company to be bitten by the subscription bug. The ride-hailing service on Tuesday announced the Lyft All-Access plan, a pre-paid subscription that offers 30 rides per month valued at up to $15 each.

    Lyft’s All-Access plan is priced at $299 per month. Assuming you actually use all 30 rides in a given month, it’s a pretty solid deal as 30 rides at $15 each would otherwise work out to $450. If a ride goes over $15, users simply pay the difference.

    Subscribers also get five percent off additional rides, an added perk.

    Notably, rides do not roll over to the following period meaning any unused rides at the end of the month will disappear. Subscription services make their money from people that don’t fully utilize them and Lyft is no doubt hoping that’ll be the case here as well.

    Lyft estimates that Americans who use the All-Access plan for all of their personal transportation needs can save up to 59 percent per month compared to owning a car. It’s easy to be skeptical of such a claim although once you factor in all of the costs of vehicle ownership including fuel, maintenance and insurance, it’s probably not too far off base.

    Lyft began testing the subscription waters earlier this year, offering varying rates to users in an effort to find the sweet spot in terms of pricing.

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  2. Different people than I know that can afford to take what is essentially a taxi to the tune of $300 USD/month
    edit: actually I can see a use for this in large congested cities like New York. But not where I live
     
    Last edited by a moderator: Oct 17, 2018
  3. toooooot

    toooooot TS Evangelist Posts: 947   +453

    Assuming you work 5 days a week, you will need 2 rides daily. 20x2=40. What the heck are you supposed to do to get to work another 5 days? Use public transit? But then you wouldn't need 30 rides with lyft. This service feels like a pricey convenience option which when you look closely seems useless.
     
  4. mbrowne5061

    mbrowne5061 TS Evangelist Posts: 1,253   +699

    It costs me $120/month to fuel my old, inefficient truck for a 20 mile daily commute. I can't believe too many people are going to save that much, if any, with this plan.
     
  5. sac39507

    sac39507 TS Addict Posts: 255   +99

    What about distance and mileage on each ride? That's kinda of important info that's missing here.
     

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