Tesla sold just 4,306 Cybertrucks in Q2, down 50% from last year

[midian182]

In brief: Tesla's Cybertruck has not proved to be the start of the Cyberpunk 2077 era that some hoped. New figures on the sales of electric vehicles show that the truck's delivery numbers in the second quarter of 2025 were down by more than half compared to a year earlier.

According to the latest data from Kelley Blue Book, Tesla sold just 4,306 Cybertrucks in Q2 2025, marking a 50.8% decrease compared to the 8,755 vehicles that were sold during the same period in 2024.

That Q2 figure is even lower than the previous estimates for the quarter, which had Cybertruck sales somewhere between 5,000 and 6,000 units.

In 2023, Tesla boss Elon Musk told investors that he expected the company to be producing around 250,000 Cybertrucks by 2025. As things stand, it's set to miss that target by more than 90%.

Data from Kelley Blue Book

The Cybertruck has not had a good year so far. In May, the $16,000 add-on battery pack that was supposed to increase the dual-motor Cybertruck's range to over 445+ miles was canceled. Tesla never said why it made the decision, though it was likely due to lack of demand.

It's estimated that Tesla has sold 46,096 Cybertrucks since customer deliveries began over 14 months ago. That's quite a discrepancy when you consider Musk said there had been over 1 million reservations for the truck before it launched. Wired writes that the automotive industry aims for a conversion rate of around 2 to 16% on reservations, so Tesla's 5% rate is near the bottom of the scale.

There were reports that Cybertruck production was briefly suspended in December amid concerns over slowing sales. A similar report a month later claimed workers were taken off the truck's production line and moved to a Model Y line.

More bad news for Tesla (and buyers) arrived in May. It was reported that unsold Cybertruck inventory was growing dramatically, and trade-ins for the vehicle, which Tesla had recently began accepting, were showing depreciation rates as bad as 34 percent after one year and 6,000 miles.

The future of the US-focused Cybertruck isn't very rosy, either. While EV sales continue to climb worldwide, the US is facing a wave of delays and cancellations, spurred by this September's end of the $7,500 federal EV tax credit.

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Tesla sold just 4,306 Cybertrucks in Q2, down 50% from last year

 

[AlexIL]

I am genuinely surprised they sold any at all. Seen that "truck" today on our streets. It's so far worse in real life than on pics. Fiat next to it looks like a Ferrari.

 

[opckieran]

Elon was really banking on his star power to sell the cybertruck. Otherwise, objectively speaking it’s not particularly desirable as a vehicle, let alone a truck.

 

[Lew Zealand]

Still more popular than the S and the X, in fact exactly equal to those put together. With those sales, it looks like Tesla should scrap their 3 loss leaders and concentrate on the Y and 3, with the 3 up 14% YOY.

 

[NumberNine]

The market's saturated and the novelty is old news. Time to face the reality of survival.

 

[Kirby1]

Most people who buy electric cars are left wing. Musk's politics have eliminated most of Tesla's future customers.

Beyond that, who wants to buy a car from a guy who tried to push his way into the government just so he could undo car safety regulations? It's the worst sales pitch imaginable.

 

[Theinsanegamer]

Still more popular than the S and the X, in fact exactly equal to those put together. With those sales, it looks like Tesla should scrap their 3 loss leaders and concentrate on the Y and 3, with the 3 up 14% YOY.

I notice a trend there. Hmmm....

The market's saturated and the novelty is old news. Time to face the reality of survival.

Manufacturers really need to get it into their heads that the market for $80k+ vehicles is limited in scope.

Most people who buy electric cars are left wing. Musks politics have eliminated most of Tesla's future customers.

Beyond that, who wants to buy a car from a guy who tried to push his way into the government just so he could undo car safety regulations? It's the worst sales pitch imaginable.

No.

Contrary to the beliefs of the terminally online; who believe everything is political, the vast majority of car buyers do not factor the CEO's personal political beliefs into their purchasing decisions. The Cybertruck is not that practical, and its very expensive. For the price you can get the Silverado EV that is WAY better as a truck and as a general vehicle. The car market in general is struggling with high transaction prices in a recession, never a good combination. The success of the model Y and 3 shows your hypothesis completely incorrect, because their sales should have tanked as well. The market is moving towards more affordable, practical vehicles.

Much like how the "EV market collapse" is overblown sensationalism, the "tesla will fall any day now" chant is misinformation at its finest. The Cybertruck is failing because it is an overpriced luxury vehicle that lacks practicality, has off putting styling, and suffers from tesla's typical build quality and reliability issues. If journalists would criticize Musk for not fixing these issues, instead of chasing SS ghosts everywhere, perhaps some actual good could be done in regards to fixing Tesla's issues.

-------------------------------------------------------------------------------------------------------------------------

Now to have fun with the subject of politics: Grass exists outside. You should go touch it. While you're at it, pick up a history book and read about the love the left leaning hippies had for Volkswagen beetles.

You know, THIS one:


Something tells me crying about "muh facist nazi musk reeeeee" isnt going to dissuade left leaning people from buying a tesla, in fact history tells us this may in fact be a genius marketing scheme.

 

[Kirby1]

I notice a trend there. Hmmm....
Manufacturers really need to get it into their heads that the market for $80k+ vehicles is limited in scope.
No.

Contrary to the beliefs of the terminally online; who believe everything is political, the vast majority of car buyers do not factor the CEO's personal political beliefs into their purchasing decisions.

Sure, that's why people started protesting at Tesla dealerships and vandalizing Cybertrucks.

Your statement is simply wrong. Musk's political endeavors are clearly costing Tesla a lot. Throwing out personal insults like "terminally online" when you're commenting right and left to debate everyone here is the definition of hypocrisy. Not everything is political, but Musk clearly is heavily involved in politics. He just started a new political party ffs.

 

[loki1944]

Well I mean they are very expensive. I would never buy any new vehicle anyway.

 

[wiyosaya]

f journalists would criticize Musk for not fixing these issues, instead of chasing SS ghosts everywhere, perhaps some actual good could be done in regards to fixing Tesla's issues.

Before fElon's deep dive up Trump's butt, Journalists did exactly that. fElon didn't GAS. He wouldn't GAS now. Tesla vehicles have had quality issues for years which have been well pointed out in the media. fElon didn't GAS and did little to correct the issues. He's basically said "you're holding it wrong". He still doesn't GAS because, I assume, he thinks he is richer than God with enough fall-back options that he'll always be richer than anyone and everyone else, especially God.

Personally, I'm sure you've noticed I tend to be left-leaning. I wouldn't buy/drive a Tesla if fElon gave me one for free. IMO, worst POS Ever. This century's Edsel.

It often amazes me the presumptuous BS you spout.

fElon is digging his own hole to Mars. The world would be a better place if he just stays there, IMO

 

[opckieran]

Manufacturers really need to get it into their heads that the market for $80k+ vehicles is limited in scope.

If only… unfortunately, thanks to increasing regulatory standards on vehicles giving auto manufacturers every excuse under the sun to raise prices, and modern throwaway consumerism sustaining the demand on said garbage cars. To me, spending more than $35k on a car is absurd. It wasn’t that long ago (maybe barely even 10 years ago?) that you could get a full sized reliable V8 pickup in that price range, or a decently specced people-mover. Or two Camrys, or almost THREE Corollas.

But all we care about is that monthly payment! That’s how they get us. 10 years from now, that Corolla will be $35K.

 

[hahahanoobs]

Apple and Tesla not doing so well, and they deserve it.

 

[wiyosaya]

If fElon had his way, he'd be doing this in every country in the world. He's about as "extreme right" as anyone can get -

Takeaways: Tesla has sued Chinese customers and journalists — and won almost every time

Tesla has sued its own customers and journalists in China for defamation and won just about every time.

apnews.com

 

[hahahanoobs]

I was with you until I seen your comment stating, "Most people who buy electric cars are left wing" after seeing the one ending with, " not everything is political."
@Kirby1

 

[Squid Surprise]

Most surveys I've seen show that Tesla owners are SLIGHTLY more likely to lean "Democrat" as opposed to "Republican" but it's within a few percentage points.

People will buy any car providing the price/performance/features match what they want... If Tesla sold a car that had the ride quality/reliability of a Lexus and a 2000KM fuel tank selling for $30,000, I'd buy it tomorrow... Even if it was sold by Hitler himself... and I suspect most prospective car owners would do the same.

As was previously posted, look how many people bought German cars after WW2 - didn't seem to mind that they had just tried to conquer Europe or exterminate the Jewish people...

 

[maxxcool7421]

Id love to say it is backlash for being a bi-polar antisemitic SS panzer wagon seller .. and supporting a convicted-in-civil-court-sex-abuser and convicted felon (that's lil'trump btw) ... but the reality is the EV market is saturated, and with trump killing EV tax credits, and terroriffs killing parts not made in the us-of-a .. AND the new additional 4.2 trillion dollars of national dept from the ''big bill'' the demand is just not there

 

[Kirby1]

I was with you until I seen your comment stating, "Most people who buy electric cars are left wing" after seeing the one ending with, " not everything is political."
@Kirby1

Most people who buy EVs are left wing. This is a fact. You being unaware of that fact does not make it any less true. All you have to do is look at EV sales data. The vast majority of EV sales come from blue states and environmentally concerned people.

Also, had you understood my last comment, you might have realized that I am saying there is definitely a political component to this, and I didn't end my last comment by saying "not everything is political" as you stated. I specifically said this is very political due to Musk inserting himself into politics.

Try reading what I said again and try not to completely misunderstand what was said.


This problem with you right wing people who lash out to defend Trump and Musk is that you think other people are arguing off the top of their head with gut feelings the way magas often do. For myself and I think most non-right wing people, we speak from a place of knowledge and not feelings. Left wing people make up the vast majority of EV buyers, this is an absolute fact that you can easily verify.

Pollsters say EV buyers lean Democratic—ownership data tells a different story - Charged EVs

Conventional wisdom is that most EV owners are Democrats, and that Republicans shun the newfangled contraptions. A recent poll conducted by The EV Politics Project appeared to confirm this narrative—49 percent of Republican respondents took a negative view of “electric car brands,” and a...

chargedevs.com

https://www.cnn.com/2024/02/21/us/electric-vehicles-republican-voters-dg/index.html

How politics are affecting Musk's Tesla brand

Analysts have said Elon Musk's shift to right-wing politics doesn't appear to sit well with potential Tesla buyers.

www.pbs.org

 

[opckieran]

Id love to say it is backlash for being a bi-polar antisemitic SS panzer wagon seller .. and supporting a convicted-in-civil-court-sex-abuser and convicted felon (that's lil'trump btw) ... but the reality is the EV market is saturated, and with trump killing EV tax credits, and terroriffs killing parts not made in the us-of-a .. AND the new additional 4.2 trillion dollars of national dept from the ''big bill'' the demand is just not there

Demand was never there to begin with, that’s why they were so heavy on subsidizing EVs… that and Elon essentially single-handedly built the charging infrastructure for them. Love him or hate him he oftentimes manages to put his money where his mouth is (along with the occasional foot)


Also (and good for you for pointing out that it was a Civil trial out since most people don’t), a civil conviction doesn’t require nearly the same burden of proof that a criminal conviction does. Civil trials essentially boil down to who do you hate less… so if the judge or jury feels like he done did it they’ll award against him!

 

[SRB]

If only… unfortunately, thanks to increasing regulatory standards on vehicles giving auto manufacturers every excuse under the sun to raise prices, and modern throwaway consumerism sustaining the demand on said garbage cars. To me, spending more than $35k on a car is absurd. It wasn’t that long ago (maybe barely even 10 years ago?) that you could get a full sized reliable V8 pickup in that price range, or a decently specced people-mover. Or two Camrys, or almost THREE Corollas.

But all we care about is that monthly payment! That’s how they get us. 10 years from now, that Corolla will be $35K.

While you talk about to quality of newer cars going down, the reality is that they are much more reliable then they used to be. Was a time, not too long ago, when you changed the oil ever 3K mi, belts at 30K, coolant every year, suspension and engine parts needed more frequent attention, and most importantly, 100.000 mi was considered the end of life for a car/truck I worked for transportation company that had several limo's that when they no longer looked sharp enough for the job, they used them as staff cars...All of them had 400, 000+ mi on them with original engines and transmissions. There's a reason that companies are selling aftermarket warranties for cars over 100,00 mi, because they make money on them in the end.

Aside from improvements costing money, you're leaving out inflation, improvements in technology, and the ever present quest to stay connected at all times. And let's not forget all of the features for bad/lazy drivers (blind spot, lane keeping, autopilot, cameras, etc.) that are responsible for most of the onboard networks and computers.

 

[opckieran]

While you talk about to quality of newer cars going down, the reality is that they are much more reliable then they used to be. Was a time, not too long ago, when you changed the oil ever 3K mi, belts at 30K, coolant every year, suspension and engine parts needed more frequent attention, and most importantly, 100.000 mi was considered the end of life for a car/truck I worked for transportation company that had several limo's that when they no longer looked sharp enough for the job, they used them as staff cars...All of them had 400, 000+ mi on them with original engines and transmissions. There's a reason that companies are selling aftermarket warranties for cars over 100,00 mi, because they make money on them in the end.

No car sold today is half as reliable as the vast majority of cars produced between 1985 and 2005. The engines are too small, and the oil is getting too thin. That’s before dealing with the complex electronics, not to mention the fact that nobody seems to take pride in their work anymore…

Aside from improvements costing money, you're leaving out inflation, improvements in technology, and the ever present quest to stay connected at all times. And let's not forget all of the features for bad/lazy drivers (blind spot, lane keeping, autopilot, cameras, etc.) that are responsible for most of the onboard networks and computers.

I literally said “thanks to the increasing regulatory standards on vehicles” in my opening sentence though… And let’s be honest, no customers wanted Alexa integration in their cars, that was just a “cost saving” measure implemented by makers, except they kept all the saved costs instead of passing them on to us! As for inflation, I’d argue that increasing automation should at least somewhat counter the effects of inflation. But that’s harder to measure.

 

[Theinsanegamer]

Before fElon's deep dive up Trump's butt, Journalists did exactly that. fElon didn't GAS. He wouldn't GAS now. Tesla vehicles have had quality issues for years which have been well pointed out in the media. fElon didn't GAS and did little to correct the issues. He's basically said "you're holding it wrong". He still doesn't GAS because, I assume, he thinks he is richer than God with enough fall-back options that he'll always be richer than anyone and everyone else, especially God.

Correction, the build quality of Teslas today obliterates the build quality of Teslas from a decade ago. Clearly some work has gone into trying to fix these problems.

It didnt pick up much traction because sales were on fire. Same reason Ford has yet to fix some of the more annoying failures of the maverick. Money speaks volumes. Now that sales of the higher end models are falling, criticism over build quality is much more likely to be taken seriously.

Instead, we have the media screaming he's mecha hitler for cutting waste. Actual brain rot behavior.

Personally, I'm sure you've noticed I tend to be left-leaning. I wouldn't buy/drive a Tesla if fElon gave me one for free. IMO, worst POS Ever. This century's Edsel.

It often amazes me the presumptuous BS you spout.

fElon is digging his own hole to Mars. The world would be a better place if he just stays there, IMO

ROFLMAO. Calling me presumptuous while littering your comments with middle school misspelled name taunts. Where's that smiley rolling and laughing emoji?

Since you think Elon is a felon and scum of the earth, I am now very curious what car brand you own. Surely you wouldnt own one that has been connected to far worse actions in the past, riiiight?

Sure, that's why people started protesting at Tesla dealerships and vandalizing Cybertrucks.

That's a false equivalency. People protesting doesnt prove your point, sales tell a very different story (model 3 and y sales up). Performative virtue signaling by some terminally online redditors doesnt represent the entire market.

Your statement is simply wrong. Musk's political endeavors are clearly costing Tesla a lot.

Again, sales disagree with you. You can rage against the machine all you want, sales say people dont care.

If what you are saying was true, sales for all teslas should be down. The model 3 and Y are up. Therefore, your argument is wrong.

Throwing out personal insults like "terminally online" when you're commenting right and left to debate everyone here is the definition of hypocrisy.

Someone who believes Reddit posts about how evil Musk is, and how surely his empire will fail any day now because we are #resisting, while ignoring sales data because it doesnt support their political viewpoint, absolutely falls under the definition of someone "terminally online".

Also, that's not what hypocrisy means bud. If I commented that everyone should stop talking about tesla, then proceeded to "comment left and right to debate everyone", THAT would be hypocrisy.

Not everything is political, but Musk clearly is heavily involved in politics. He just started a new political party ffs.

The CEO's involvement with politics doesn't have an impact on the purchasing decisions of the vast majority of consumers. Your only evidence to back this point up is cherry picking negative sales data while ignoring positive sales data.

That was the point of the beetle comment. Nobody buying a Ford today cares that Henry Ford was deeply anti-semitic. Nobody buying a Honda, or a Toyota, takes into account the fact that japan bombed pearl harbor. Or more recently, who do you know is boycotting Chevrolet for supporting Black Lives Matter in 2020? Who is boycotting any vehicle with UAW labor for their endorsement of Kamala Harris?

Sure, there's probably a few people out there who really, REALLY care. Hell, I personally know one (and he is a terminally online weirdo who has no idea how to act like a normal person). These people are the exception that proves the norm.

People are obsessed with Musk's politics and sperging, as if that is anything new. All that has proven is that the vast majority of consumers, even those online, had no idea that Musk has long acted like a cringelord, and has only gotten worse with age (and ketamine). Outside of those dank subreddits and irrelevant forums like Fark, nobody cares about Musk's viewpoints, nobody cared about him until he bought twitter in 2022 and let people speak their mind more freely, and nobody in the future will care, especially after decades of outrage fatigue have set in.

 

[Kirby1]

Correction, the build quality of Teslas today obliterates the build quality of Teslas from a decade ago. Clearly some work has gone into trying to fix these problems.

It didnt pick up much traction because sales were on fire. Same reason Ford has yet to fix some of the more annoying failures of the maverick. Money speaks volumes. Now that sales of the higher end models are falling, criticism over build quality is much more likely to be taken seriously.

Instead, we have the media screaming he's mecha hitler for cutting waste. Actual brain rot behavior.

ROFLMAO. Calling me presumptuous while littering your comments with middle school misspelled name taunts. Where's that smiley rolling and laughing emoji?

Since you think Elon is a felon and scum of the earth, I am now very curious what car brand you own. Surely you wouldnt own one that has been connected to far worse actions in the past, riiiight?

That's a false equivalency. People protesting doesnt prove your point, sales tell a very different story (model 3 and y sales up). Performative virtue signaling by some terminally online redditors doesnt represent the entire market.

Again, sales disagree with you. You can rage against the machine all you want, sales say people dont care.

If what you are saying was true, sales for all teslas should be down. The model 3 and Y are up. Therefore, your argument is wrong.

Someone who believes Reddit posts about how evil Musk is, and how surely his empire will fail any day now because we are #resisting, while ignoring sales data because it doesnt support their political viewpoint, absolutely falls under the definition of someone "terminally online".

Also, that's not what hypocrisy means bud. If I commented that everyone should stop talking about tesla, then proceeded to "comment left and right to debate everyone", THAT would be hypocrisy.

The CEO's involvement with politics doesn't have an impact on the purchasing decisions of the vast majority of consumers. Your only evidence to back this point up is cherry picking negative sales data while ignoring positive sales data.

That was the point of the beetle comment. Nobody buying a Ford today cares that Henry Ford was deeply anti-semitic. Nobody buying a Honda, or a Toyota, takes into account the fact that japan bombed pearl harbor. Or more recently, who do you know is boycotting Chevrolet for supporting Black Lives Matter in 2020? Who is boycotting any vehicle with UAW labor for their endorsement of Kamala Harris?

Sure, there's probably a few people out there who really, REALLY care. Hell, I personally know one (and he is a terminally online weirdo who has no idea how to act like a normal person). These people are the exception that proves the norm.

People are obsessed with Musk's politics and sperging, as if that is anything new. All that has proven is that the vast majority of consumers, even those online, had no idea that Musk has long acted like a cringelord, and has only gotten worse with age (and ketamine). Outside of those dank subreddits and irrelevant forums like Fark, nobody cares about Musk's viewpoints, nobody cared about him until he bought twitter in 2022 and let people speak their mind more freely, and nobody in the future will care, especially after decades of outrage fatigue have set in.

You are vastly misinformed. Had you not ignored all of the links I included to prove my point in my last post, you might not be so uninformed.

The long angsty replies don't make anything you're saying any less false.

 

[Squid Surprise]

You are vastly misinformed. Had you not ignored all of the links I included to prove my point in my last post, you might not be so uninformed.

The long angsty replies don't make anything you're saying any less false.

Your links proved nothing - other than your opponent’s points… and you just making absolute statements also proves nothing other than that you don’t know how to properly debate something.

The world isn’t black or white… there are shades of grey that you clearly can’t see.

 

[Theinsanegamer]

You are vastly misinformed. Had you not ignored all of the links I included to prove my point in my last post, you might not be so uninformed.

You literally posted a link that proved you were incorrect. Even says so in the title. There's also the whole "sales of the model 3 and Y are up" thing.....which kinda flies in the face of your "nobody buys tesla because politics!!!!" narrative.

The long angsty replies don't make anything you're saying any less false.

I'm sorry my posts contain more than 5 sentences. That must be hard for you to deal with. I'll keep this one short just to help you out buddy. : )

 

[Kirby1]

You literally posted a link that proved you were incorrect. Even says so in the title. There's also the whole "sales of the model 3 and Y are up" thing.....which kinda flies in the face of your "nobody buys tesla because politics!!!!" narrative.

I'm sorry my posts contain more than 5 sentences. That must be hard for you to deal with. I'll keep this one short just to help you out buddy. : )

I literally did not do that.