Kindle is the bestselling product in Amazon's historyBy Matthew DeCarlo
With the holidays winding down, Amazon has released a list of facts and bestsellers for 2010's busiest shopping season. Sales peaked on November 29 (Cyber Monday) and customers ordered more than 13.7 million items worldwide – or 158 items per second. On its best day, Amazon's worldwide fulfillment network shipped over 9 million units to 178 countries across all product categories. The company shipped over 350,000 units to APO/FPO addresses (military mail).
Amazon's third-generation Kindle ranked as the bestselling product in the company's history, surpassing the Harry Potter and the Deathly Hallows book. Amazon said that many Kindle customers also own a tablet, suggesting that there's room for dedicated e-readers alongside multi-purpose slates. Customers use tablets for games, movies, and browsing, but they prefer the Kindle for reading because of its lighter design, lengthy battery life, and eye-friendly e-ink display.
Despite tooting its own horn, Amazon didn't offer any actual Kindle sales figures. Apple's iPod touch 8GB was the third bestselling electronics item on Amazon, behind the Kindle Wi-Fi and Kindle 3G. The Girl with the Dragon Tattoo was the most purchased Kindle book, as well as the most gifted on Christmas Day. The Dork Diaries saw the greatest gain in popularity on Christmas day. You can view a list of bestsellers here and we've included Amazon's holiday facts below:
- There were millions of Price Checks from Black Friday through the FREE Super-Saver Shipping cut-off date (for delivery before Christmas).
- During the holiday season, the biggest mobile shopping days for iPad, iPhone and Android users was Sunday, however the biggest mobile shopping day for BlackBerry users was Friday.
- The last One-Day Prime order that was delivered in time for Christmas, was placed on Dec. 23 at 6:48 p.m. PST and shipped to Billerica, Mass., for delivery on Dec. 24. The item was a Nautica Men's NST Chronograph Bracelet Watch.
- The last Local Express Delivery order that was delivered in time for Christmas was placed by a Prime member and went to Woodinville, Wash. It was an Apple Mac Mini that was ordered at 1:41 p.m. on Christmas Eve and delivered at 8:04 p.m. that evening.
- Amazon customers purchased enough snow/tire chains to outfit the entire population of three of America's top ski cities: Aspen, Breckenridge and Sun Valley.
- For the holiday time period alone, Amazon customers bought enough copies of "Eclipse" for Edward Cullen to watch the movie 1,000 times a day for all 109 years of his life.
- Amazon customers purchased so many pairs of jeans that if you folded each pair and stacked them on top of each other, the height would be the equivalent of Mt. Everest.
- Amazon customers purchased enough Kyjen Hide-a-Squirrels to hide one toy squirrel everyday for the next 100 years.
- Amazon customers purchased more Philips Norelco shavers this holiday season than the average beard hairs on a man's face.