Windows 10 is a little over a week away and the hype train is in full motion. Microsoft on Sunday published a video primarily targeting those that might still be grappling with the idea of upgrading to its new operating system.

The short clip, titled “10 Reasons to Upgrade to Windows 10: IT’S FAMILIAR” (Microsoft’s emphasis, not ours), highlights the fact that Windows 10 combines the best of Window 7 – the Start menu – and Windows 8 – Live tiles – in one package.

The video appears to be the first in a one-a-day series over the next 10 days leading up to the public release of what’s poised to be one of Microsoft’s biggest launches to date (and the first new version of Windows under CEO Satya Nadella).

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