Apple has launched a new promotion in which it's offering 100 of the top games and apps in its App Store for less than a buck each. If you own an iOS device and don't yet have plans for the weekend, well... now you do.

The sale is broken down into six categories: Apps for Photography Lovers, Apps for Kids, Smart Tools for Everyone, Game Hits, App Store Veterans and More Games to Explore. Or in other words, there's no shortage of games to choose from.

Some noteworthy titles include Fruit Ninja, Cut the Rope 2, Real Racing 2, Goat Simulator, The Room Two, GoodReader and Pixelmator. Many of the apps originally sell for around five bucks but can all be had for $0.99 each.

It's unclear if this is a limited-time sale or a new permanent fixture in the App Store. The wording Apple chose to use - "New Low Prices" - suggests this could be a long-term promotion instead of a random weekend sale. If you see something you want, however, I probably wouldn't risk waiting... you know, just in case.

Digital Trends points out that a number of developers and studios taking part in the sale started tweeting about the price cuts yesterday using the hashtag #AppStoreOffers and the custom URL