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AMD CEO says every laptop on the planet has enough processing power

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On May 22, 2012, 6:30 PM

In a follow-up to earlier comments by a company representative regarding future strategy for AMD, CEO Rory Read was recently quoted as saying that there’s enough processing power on every laptop on the planet today. He’s specifically referring to what he calls the conclusion of the era between AMD and Intel to develop increasingly faster processors.

Late last year AMD spokesperson Mike Silverman told the San Jose Mercury News that his company needed to let go of the old AMD versus Intel mindset because as technology moves forward, that strategy will no longer be the key focus.

To further back up this belief, Read told Bloomberg Businessweek that computing is increasingly moving to the cloud where data centers are able to process computations much faster than a single computer, tablet or smartphone can. Instead, he feels that there will be a need for chips that are better at handing various media rather than processing raw data.

Taken literally, the statement is already being compared to the short-sighted quote that some claim Bill Gates said during a computer trade show in 1981. Gates allegedly told those in attendance that “640K ought to be enough for anybody,” referring to the memory limit of the recently-announced IBM PC. For what it’s worth, researchers have been unable to verify its authenticity and Gates himself even denies he ever said it.

"I've said some stupid things and some wrong things, but not that. No one involved in computers would ever say that a certain amount of memory is enough for all time," Gates said. "I keep bumping into that silly quotation attributed to me that says 640K of memory is enough. There's never a citation; the quotation just floats like a rumor, repeated again and again.”

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User Comments: 35

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  1. what he said is bad from a pr standpoint, but he is correct. 90% of people that use laptops just browse the web and work on word docs. heck even my desktop core 2 quad from 2008 cant be slowed. I can play all the latest games on max. lets be honest a intel pentium 3 could easily handle word docs and browsing to this day if the computer wasnt loaded down with spyware and crap.

  2. Try running windows movie maker.

  3. Until we measure statistics close to total amount of particles in the universe, I don't think anything is enough.

  4. Enough "power" for what ? Viewing porn and pissing about on Facebook ? Bah ! Some people actually do real work that requires a real desktop / laptop.

    The media is smitten with ******* smart phones and tablets that really can't do very much

    Not that people haven't been fooling themselves - oh look each child needs one blah blah BS.

    Seriously AMD has become a joke.

  5. When I think about it...he's kinda right. 90% of the people that own laptops have enough cpu power for what they do. Writing documents, browsing the web, playing casual games, video chating. For these uses more cpu power is not really needed. Therefore, AMD has a point. The only people that need constantly better cpus are gamers and designers. Even then, GPU is more important...therefore, I feel that APUs are the future.

  6. Stop trying to dissect and come up with different idea's on what Rory said.

    What he said was, There is enough processing power.

    So you have all you need, so forget it.

  7. AMD, CEO Rory Read told Bloomberg Businessweek "... he feels that there will be a need for chips that are better at handing various media rather than processing raw data."

    This is a perfect example of the flawed mentality at AMD which has delivered the inefficient and under-performing Bulldozer architecture. AMD has always suffered from an intellectual deficit in comparison to its competition. The acquisition of NexGen in the 1990's saved AMD from itself at the time and the purchase of ATI is keeping the company from going under at the moment. Tragically, for consumers, AMD lacks the finances to keep importing visionary talent to save itself from foolish leadership. One thing is for certain, if Intel thinks they have AMD on the ropes, they're gonna try to pound the life out of their biggest "rival".

  8. You sir, obviously have a crappy computer.

  9. 640K was not enough, so start changing your name to Rory Rong !

    If you think I want my 3D-Cad / Video-editing inventions, ... up there on a bunch of iCloud servers just for giant corps like you,..., to watch, and steal, and pilfer other peoples' hard work ? then you really are Rory Rong. <- go back to your "too powerful" (LoL) Lenovo lapfarts.

    I can't believe amd hired this dink.

  10. Well I for one am not one of those types that I've heard of here, as towards just using my laptop to surf the web and type up word documents. I run a monster of a laptop and even with as beefy and powerful as it is, I would love more processor power! My Intel Centrino dual core @ 2.8g's sometimes doesn't feel powerful enough. I do serious gaming on my laptop, Call of Duty 2, Microsoft Flight Simulator 2011, Medal of Honor Allied Assault, Neverwinter Nights, Return to Castle Wolfenstein as so forth. I also do my fair share with programs like Adobe Photoshop 7.0, so when it comes to maybe adding a little bit more "hustle behind the muscle", I'm all for it!

    So for me AMD saying what they did, it just doesn't jive! If a company is going to go ahead and make defeatist statements, than why bother trying to play the game? Why bother trying to act like a cutting edge processor company? Why bother trying to do anything! If AMD has lost it's testicular fortitude and is going to act defeated, then they should transition to being a whole sale supply company and get absorbed by Intel, but there again why would Intel want to digest a company who's processors aren't worth the silicon there made out of.

    "All the laptops out there have enough processor power"!...................."yeah right"!

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