Just 10-20% of Intel's tablet chips end up in Windows devices

By on April 16, 2014, 8:30 AM
windows, android, intel, tablet, cpu, soc

During a conference call following the release of Intel's first-quarter financial results, CEO Brian Krzanich revealed that out of the five million tablet-specific processors the company shipped, 80 to 90 percent of them ended up in Android devices, leaving just 10-20% for Windows tablets.

With Intel shipping only 1 million tablet processors for Windows devices (at best) in Q1 2014, it's not looking good for Microsoft. The company has been pushing Windows 8 and 8.1 tablets since late 2012, but it seems most people in the market for Windows devices are opting for more traditional machines or 2-in-1s instead, which aren't counted in Intel's tablet processor shipments.

On the other hand, Intel are continuing to see modest success in the Android space. Most Android tablet manufacturers are still choosing Qualcomm, Nvidia and other SoCs for use in their devices, but some companies - such as Samsung with the Galaxy Tab 3 line - are opting for Intel's chips instead. Combined, these Intel-powered Android devices are outshipping their Windows counterparts four-to-one.

Intel aren't content with shipping just five million tablet processors in the one quarter: the company is aiming to ship 40 million across the entirety of 2014. To do so, Intel will allocate more cash to the incentives it hands out to manufacturers in the hope of attracting more sales.

For the first quarter of 2014, Intel posted revenue of $7.94 billion, which is down from the $8.54 billion it posted through the same period last year.

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