Amazon can't be left out of anything, launches handmade section that will compete with Etsy

By dkpope
Oct 8, 2015
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  1. [parsehtml]<p><img src="" /></p> <p>If the ridiculous amount of stuff you can buy on Amazon still leaves you wanting more, <a href="">now you can shop the Handmade at Amazon section</a>. After some rumors earlier in the year, the new venture is live and poised to take on Etsy (which just went public with a $3.5 billion valuation.)</p> <p>Amazon Handmade is divided into seven categories, including jewelry, home decor, artwork, and furniture. A solid gold <a href=";bius-Band/dp/B0163YTCXC">Mobius</a><a href=";bius-Band/dp/B0163YTCXC"> ring</a>, leather magnetic cuffs, a <a href=";ie=UTF8&amp;qid=1444295919&amp;sr=1-103">gothic dragon weathervane</a>, and this <a href="">conversation starting painting</a> are just a taste of what&#39;s available.</p> <p>Today Amazon already has 80,000 items in their handmade store, collected from about 5,000 artisans in more than 60 countries around the globe. Amazon told the New York Times that &quot;<a href="">you can think of it as a factory-free zone</a>... we&#39;re going to launch with an experience that&#39;s very different.&quot; Amazon promises that everything for sale in the new section really is handmade. And to prove it each artisan has a profile on the site so prospective customers can see how and where the items are made.</p> <p>Artisans started getting emails about Amazon Handmade in May and there has been a lot of <a href="">discussion about using Etsy or Amazon Handmade</a> (or both) since then. Some people think that the corporate identity of Amazon won&rsquo;t work well with craft culture. Also, there are some differing opinions on the fees Amazon charges: 12 percent of sales and a $40 per month charge starting sometime next year. But no matter what your opinion is, Amazon has a customer base that&#39;s almost 10 times larger than Etsy&#39;s so they&#39;re bound to become a serious competitor.</p><p><a rel='alternate' href='' target='_blank'>Permalink to story.</a></p><p class='permalink'><a rel='alternate' href=''></a></p>[/parsehtml]

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