Apple Music passes 40 million subscribers milestone, gets new boss

By midian182 · 4 replies
Apr 12, 2018
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  1. The HomePod might not be selling as well as expected, but Apple Music definitely isn’t struggling. According to a report in Variety, the music streaming service has now passed 40 million subscribers.

    In addition to reaching the milestone, Apple has announced the promotion of Oliver Schusser to vice president of Apple Music and International Content. He’ll report to Apple senior vice president of Internet Software and Services Eddy Cue, who first hired Schusser 14 years ago.

    Schusser will relocate from his London offices to California, splitting his time between Cupertino’s Apple Park and the company’s offices in Culver City. He has been involved in the international launches of the App Store, iTunes Store, and iBooks. Schusser also played a key role in the acquisition of Shazam, which has yet to receive European regulatory approval, notes Variety.

    Tracey Hannelly will take on Schusser's old position of leading Apple Music International. Additionally, the appointments will have no impact on the current standing of Jimmy Iovine, says an insider. The Interscope Records and Beats co-founder, who helped the company launch Apple Music after the acquisition of Beats in 2014, already said he would be reducing his role at Apple starting this August.

    While Apple’s main music streaming rival, Spotify, still has over 70 million paid-for subscribers, a Wall Street Journal report from February claimed Apple’s service was growing faster in the US— 5 percent per month versus Spotify's 2 percent. Assuming these figures are accurate and stay the same, Apple will overtake its Swedish competitor in the largest market for music streaming this summer.

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  2. Panda218

    Panda218 TS Evangelist Posts: 499   +234

    I will only pay for music subscriptions that work on all my devices. Since I am not an iPhone user, besides for work I'll continue to use Spotify.
     
  3. Burty117

    Burty117 TechSpot Chancellor Posts: 3,222   +987

    Apple Music is on Android, PC, iPhone and Mac's to be fair.
     
  4. Panda218

    Panda218 TS Evangelist Posts: 499   +234

    This is true, but have you tried using the app on Android? It runs poorly compared to the iOS version.
     
  5. Burty117

    Burty117 TechSpot Chancellor Posts: 3,222   +987

    And compared to Spotify on Android and your download cache is on an SD Card, it runs miles better. Don't get me wrong, I use Spotify myself, but I came from iOS only last year and I was impressed how much effort Apple had put into the Android version.
     

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