As Google doubles down on AI spending, Gemini delivers a breakout quarter

Skye Jacobs

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Bottom line: Google's latest turn in artificial intelligence is reshaping the balance of power in Silicon Valley. Once viewed as lagging behind OpenAI and other rivals, the company's Gemini system is now delivering tangible business results – not just product demos. Across search, cloud computing, and video streaming, the model is being woven into Google's core products and financial trajectory, reshaping the company's spending priorities and recalibrating investor expectations.

Alphabet reported quarterly revenue of $113.8 billion, an 18 percent increase from a year earlier, fueled by the performance of its AI systems. Net profit surged 30 percent to $34.5 billion, with Gemini at the center of that growth.

Behind the numbers, however, lies an expensive infrastructure race. Google plans to double its capital spending this year to between $175 billion and $185 billion to expand AI data center capacity, following roughly $90 billion spent the previous year.

Credit: App Economy Insights

Chief Executive Sundar Pichai told analysts that the company's AI investments are paying off across multiple fronts. Investors appeared to agree – or at least, not panic. Alphabet's shares dipped slightly in after-hours trading but have added roughly $600 billion in value over the past three months, pushing the firm's market capitalization to $4.02 trillion.

Gemini's technical reach is visible across Google's major businesses. Its integration into Google Search, via the "AI Overviews" feature, has increased both engagement and traffic. The model parses natural-language queries and produces direct written summaries rather than a list of links, a capability built on advances in multimodal reasoning and text synthesis.

Google said those AI-driven results are prompting users to search more, driving 17 percent growth in Search revenue to $63 billion for the quarter.

Meanwhile, YouTube is using Gemini to refine recommendation algorithms and ad targeting – tools that identify and surface videos more effectively based on viewers' prior interactions. Those systems helped push YouTube revenue up nine percent to $11.4 billion, contributing to the service surpassing $60 billion in combined ad and subscription income annually.

In cloud computing, Gemini has become a commercial product in its own right. Enterprises are using it for automated software development, research, and workflow management, driving 48 percent growth in Google Cloud revenue to $17.7 billion.

The company said it closed more multi-billion-dollar AI contracts in 2025 than in the previous three years combined and still maintains a sizable backlog of demand as businesses seek to deploy large-scale generative models.

That success marks a dramatic turnaround from three years ago, when Google was scrambling to respond to OpenAI's ChatGPT. Internally, the company launched what was described as a "code red" effort to accelerate research and product releases.

Today, Gemini's performance places Google back in front with competitive advantages few rivals can match. The company designs its own TPUs and benefits from the scientific leadership of DeepMind, its London-based AI lab long regarded as one of the best in the field.

The wider AI infrastructure race, however, is raising the stakes across the industry. Meta and Microsoft each said they expect to spend at least $100 billion on data centers this year, following a similar playbook. But investor reactions are diverging: Meta's shares rose after revenue gains tied to its AI recommendation systems, while Microsoft's dipped following slower-than-expected returns from its heavy investments.

Gil Luria, an analyst at D.A. Davidson, said Google's clear revenue growth could ease concerns that AI data center spending would weigh on profits. "Good results are going to create a relief that at least somebody is winning in the next big market," he told The New York Times.

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It's impressive that Google made this much progress after being so far behind. I genuinely did not expect Google to catch up, tho I still think Gemini is easily the worst of the big AIs other than Grok.
 
>integrates Gemini into literally every product
>claims AI is responsible for growth
>????
>Profit!

Youtube recommendations have been absolute trash recently. I will see multiple of the same videos recommended in the first 6 titles on the home page. I will select "not interested" on recommendations and it will keep recommending that same video to me. On auto play, for some reason it keeps autoplaying the same video from Technology connections about Pinball machines. Now, since it has autoplayed it som any times I guess the algorithm thinks I'm into pinball machines and my recommended videos are flooded with stuff about pinball machines. I never, once, have ever clicked on anything about pinball machines on youtube. What the hell, Gemini? I like to leave Youtube on in the background while I'm working or even just random noise to fall asleep to. ****ing pinball machines now, this has been going on for the last 3ish months. Also, the stuff on the front page never changes for me. It recommends the same 30ish videos everyday and just reorganizes them like that makes me want to watch something more. And if I scroll down passed those 30 videos? It just shows all the same 30 videos again. So you click on "new to you", right? that will solve things. No, it's 20-30 videos about pinball machines and they just get reorganized when I scroll passed them
 
>integrates Gemini into literally every product
>claims AI is responsible for growth
>????
>Profit!

Youtube recommendations have been absolute trash recently. I will see multiple of the same videos recommended in the first 6 titles on the home page. I will select "not interested" on recommendations and it will keep recommending that same video to me. On auto play, for some reason it keeps autoplaying the same video from Technology connections about Pinball machines. Now, since it has autoplayed it som any times I guess the algorithm thinks I'm into pinball machines and my recommended videos are flooded with stuff about pinball machines. I never, once, have ever clicked on anything about pinball machines on youtube. What the hell, Gemini? I like to leave Youtube on in the background while I'm working or even just random noise to fall asleep to. ****ing pinball machines now, this has been going on for the last 3ish months. Also, the stuff on the front page never changes for me. It recommends the same 30ish videos everyday and just reorganizes them like that makes me want to watch something more. And if I scroll down passed those 30 videos? It just shows all the same 30 videos again. So you click on "new to you", right? that will solve things. No, it's 20-30 videos about pinball machines and they just get reorganized when I scroll passed them
I mean, this is the same google that claims every single of one of their products makes money because it feeds data into their advertising machine
 
Turns out Google didn’t lose the AI race, they just took the longest possible running start. When you already own search, ads, YouTube, and half the internet’s data, plugging in a good model is basically flipping a money switch. That and suddenly stealing all of the web's content to feed that machine.
 
I have yet to see Gemini directly. That might be because I don't use enough of Google's system. Google has been much less aggressive about pushing their AI on everyone. Maybe in an ironic sort of way that is why it's succeeding better?
 
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