I recently bought a MSI MAG274QRF-QD (boy, that name...), a last-gen IPS panel, and except for IPS glow, it ticks all the boxes. Seems like you can't have response time, color accuracy *and* contrast at the same time. You have to "sacrifice" one of those three specs. For me, the IPS glow is the one that gets the boot. It's a subjective decision, of course. I'd love a nice OLED screen. That'll come in the not-so-long run. OLED TV manufacturers have been implementing software solutions to limit or even suppress burn in effect with fixed images/logo on OLED panels, using light intensity variation (invisible to the eye). This is why the problem is almost non existent on OLED TVs now AFAIK. Somes laptops even come with OLED panels.
Meanwhile, the MSI is just great, it has Quantum Dots technology for color accuracy and wide gamut, it is dead on with a delta E inferior to 0.6 on mine once calibrated with i1 Display pro. It does HDR10, not the best, but it's ok, and is 165 Hz. Coming from an ASUS PA279A a content creation 60 Hz model, it's night and day in games, even with my "old" GTX 1080. The only flaw in this model is the lack of a sRGB clamp. Come on MSI, a firmware update maybe?...