EA could continue to implement loot box microtransactions in their games

Polycount

Posts: 3,017   +590
Staff member

The presence of "loot box" microtransactions in singleplayer and multiplayer games has been a hot-button issue as of late, for gamers and publishers alike.

On one hand, publishers are naturally obligated to turn a profit for their shareholders if they're a public company. On the other hand, gamers and several government agencies alike consider these randomized reward systems to be little more than gambling.

The most notorious example of loot boxes gone wrong lately arguably came with the launch of Star Wars: Battlefront II.

In the game, players were able to purchase loot boxes with real-world money (by proxy - players first needed to purchase in-game currency) and open them to receive randomized, gameplay-affecting rewards.

For example, one of the possible loot box rewards -- dubbed Star Cards -- gave playable heroes special abilities, stat bonuses and more. Following massive mainstream attention and fan backlash, publisher EA and developer DICE backtracked, eventually eliminating the boxes altogether and reworking Battlefront II's progression system.

Despite this, however, it sounds like Electronic Arts plans to continue including them in their future games in some form. This information comes via a recent investors call with company CEO Andrew Wilson.

"We're always thinking about how to deliver these types of experiences in a transparent, fun, fair and balanced way for our players..."

"We're always thinking about our players," Wilson said. "We're always thinking about how to deliver these types of experiences in a transparent, fun, fair and balanced way for our players. And we'll communicate with regulators around the world on it."

Wilson doesn't believe that all loot boxes are gambling, due to the fact that EA's games -- specifically FIFA Ultimate Team (FUT) -- always make it clear how many items a player is going to receive in a given box.

Only time will tell if government agencies in some of EA's biggest markets, such as the US, concur with EA's analysis.

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psycros

Posts: 4,462   +6,651
Its so simple, really..so simple that EA and the rest of the industry will never do it. For each franchise they need to make one game just for the crack monkeys with loot crates and autowin buttons, and let the other games be made for actual gamers where skill reigns supreme. See? Simple.
 

Lurker101

Posts: 850   +386
EA article. Blizzard loot boxes pictured.
Blizzard popularized the loot box system with overwatch.

And I really hope EA continue to push hard with the loot boxes. The consumers are already pushing back, there's no way this ends well for those Extruding Arseholes
 

Evernessince

Posts: 5,469   +6,157
EA article. Blizzard loot boxes pictured.
Blizzard popularized the loot box system with overwatch.

And I really hope EA continue to push hard with the loot boxes. The consumers are already pushing back, there's no way this ends well for those Extruding Arseholes

They were popular far before Overwatch came out. Overwatch is just taking flak simply because it's currently the most popular game with lootboxes in it, despite them being strictly cosmetic and given out just by playing. EA's lootboxes are the polar opposite of this, where they artificially cripple gameplay to promote lootbox sales, in game boosts and gear that give players advantages can be had, and the boxes are hard to earn in game.

I'm fine of getting rid of EA's kind of lootboxes but do not want to push out overwatch style of lootboxes.
 

dickdon71

Posts: 32   +22
Overwatch loot boxes are pretty fair IMO since you won’t get dupe legendaries (unless you got all of them already). And they are earned easily especially with the weekly bonus arcade loot. Plus opening the loot boxes do not require a separate item like keys (e.g. TF2/CSGO/PubG keys which aren’t free)
 

Puiu

Posts: 5,881   +4,889
TechSpot Elite
I have no problem with microtransations as long as they don't make the games p2w in f2p games, but I really dislike this "random drop" type of mtx.


Especially in competitive games like in cs:go where they make the game a p2w mess. If you get a good skin your gun does 10x more damage. I always lose games because of this.