Instantly hot GPU R9 290

I have a gigabyte 290 I had apart, was working fine before hand, I put it back together and the fan is on right away at like 75% (hella loud) I got some arctic mx-4 I think its called,and put that on. Now its quite until I play a game then it gets hot and the fan turns on appropriately (speeds up as the gpu gets hot) the problem is it gets like 95 degrees in 1 min of high load which has the fan at high rpm obvsly. So my question is... what could I have done between opening it and closing the card that would do this, besides thermal paste because I did that and the problem persists. Thanks in advance for any answers:)
 
Too much thermal paste (use 'small pea' size), bad/broken/misaligned attachment of heatsink (can be tricky, especially the push-on types), thermal pads for VRAM may need replacement. Just for fun, also check all connections including fan. Also look around in the case and make sure the ventilation path is clear.
 
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