Coming not as a surprise, Nintendo's next-gen console, the Revolution, will be the lowest priced of all new consoles being released this cycle. The XBox 360, weighing in at upwards of $399, isn't easy to swallow for some, and Nintendo has been finding difficulty competeting against Sony and Microsoft. A low price on the Revolution may give Nintendo the advantage they need.
"Value has been a key card for us this generation and we'll continue to play it," Fils-Aime told me. "Do I expect us to be at a lower price point than our competition? Yes I do. Have we determined a price yet? No we haven't."
Nintendo also has stated that they believe consumers will want enjoyable games over flashy games with high tech features. Whether or not this is true is hard to say, as companies have shown in the past that boring, but pretty, games, can often sell well. The exact price of the Revolution isn't known, but it will probably be in the $150-200 range.