The Open Virtualization Alliance (OVA) continues to attract new members as it aims to push open virtualization technologies such as Kernel-based Virtual Machine (KVM) as an alternative to VMware. Following its establishment in May of this year, the effort added another 65 members in June, and it is now officially announcing another 134 new members joining the ranks of IBM, Intel, Red Hat, NEC, Hitachi, Fusion-io, and Dell.

The rapid growth in OVA membership is a sign of KVM's potential in emerging markets and the cloud, where open virtualization is poised to be a key technology that can help reduce costs, increase virtual machine density, and improve performance and scalability. In fact, according to a recent member survey, more than 50 percent of OVA members are focused on cloud computing.

Among the goals of the group is to help businesses understand and evaluate their virtualization options as well as developing best practices around KVM. To this end, participating members of the Open Virtualization Alliance have already begun working on the creation and publishing of KVM-specific documentation.

While OVA is all about promoting KVM as an alternative to VMware, many of its members also support solutions from VMware, Microsoft and Citrix. Nevertheless, having a credible, open source choice gives customers more leverage to negotiate with proprietary solutions vendors. In addition, having many companies collaborating on an open alternative can also lead to faster innovation, better performance, and increased capabilities.

You can read more about the Open Virtualization Alliance and its members at, or visit to learn about their purpose-built solutions that minimize the cost and complexity of virtualization.

Virtualization content on TechSpot is sponsored by Dell. Image via fbmadeira / Shutterstock.