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iOS 6 upgrades soar 29% following debut of Google Maps app

iOS 6 upgrades soar 29% following debut of Google Maps app
  • Posted December 19, 2012, 12:00 PM by Rick Burgess | Filed in Mobile Computing, Apple
  • According to data furnished by MoPub and mulled over by TechCrunch, the number of iPhone users running iOS 6 jumped by 29 percent between December 11 and December 15. MoPub tracks over one billion ad impressions daily across many carriers and apps.

MoPub: Apple's UDID policy costs iOS developers 24% in ad revenue

MoPub: Apple
  • Posted April 27, 2012, 5:30 PM by Rick Burgess | Filed in Industry News, Mobile Computing
  • MoPub, a mobile ad company, claims that Apple's policy of rejecting ads which utilize unique device identifiers (UDID) is resulting in an ad revenue loss of 24 percent for iOS developers. MoPub arrived at this finding after analyzing three months worth…

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