AMD GPUs are climbing the sales charts as Radeon beats Nvidia on Amazon and in Germany

[midian182]

In a nutshell: Despite Nvidia losing fans over the last few years as its focus on gamers diminishes (or disappears), the company's GPUs have dominated the sales charts. But that status quo is starting to change: Amazon's top 10 best-selling GPU list is an even split between Team Red and Team Green, with the highest position held by a Radeon 9000-series card. Meanwhile, in Germany, AMD is the one that's dominating sales – at least at one retailer.

The rise of RDNA 4 was highlighted by TechEpiphany on X.

– TechEpiphany (@TechEpiphanyYT) September 6, 2026

The Amazon best-selling list has changed slightly since the post, but the Radeon RX 9070 XT is still the top GPU. This Gigabyte version is priced at $749, which, of course, is considerably higher than the GPU's $599 launch MSRP.

The other AMD cards in the chart are an Asus model of the 9070 XT, an Asrock 9070, and an Asus 9060 XT. Nvidia also holds four positions with its RTX 5070, RTX 5060 Ti, and two RTX 5080 models.

Things appear even more favorable for Lisa Su's firm in Germany. The figures, which come from Mindfactory, show AMD accounting for almost 56% of all GPUs sold over the last week, while Nvidia holds a 40% share. Again, the RX 9070 XT is the most popular card by far, followed by the RX 9060.

It's worth remembering that Mindfactory has a reputation for favoring AMD, offering promotions, discounts, and bundles featuring its products, which help push up sales figures. The store's AMD cards have outsold Nvidia's in the past.

However, these charts do illustrate the impact of the memory crisis on the graphics card market. All GPUs are more expensive, but AMD's are often cheaper than equivalent Nvidia cards.

The other reason is likely simple availability. The Amazon chart shows three AMD cards in stock, while Nvidia only has one – a Gigabyte RTX 5080 for a colossal $1,599, and that's with a 6% discount.

Only one company dominates the Steam survey GPU chart

TechEpiphany's claim of AMD "dominating everywhere" might be a bit of an exaggeration, but there are signs of consumers opting for its cards because of the cheaper prices – or just buying them because there are no Nvidia alternatives. The most valuable company in the world still has GPUs in almost 73% of Steam survey participants' machines, compared to AMD's 18.6%, so we're not seeing a red revolution just yet.

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AMD GPUs are climbing the sales charts as Radeon beats Nvidia on Amazon and in Germany

 

[winjer]

This might be true for the DIY market, but it's still a fraction of the PC market, when we account for prebuilt PCs.
Though this might be good news for AMD, it won't move the needle in a huge way.

 

[Beerfloat]

Some nobody put out a real honest to goodness tweet omg stop the presses

 

[Lounds]

I think this just proves that Nvidia is prioritising enterprise/data center first. This is definitely an open goal for AMD to take advantage of, especially with using GDDR6 memory and having lower demand for that type of memory. It also proves that gamers want 16GB of VRAM as a minimum going forward. RTX 5070 owners will likely have to upgrade a lot sooner than they anticipate once PS6/Next gen consoles come out with new games targeting their memory allocations.

 

[J95qRP7]

Steam is so subjective. Australia has very favourable AMD pricing. I'm assuming other countries do too. I'm curious how steam accounts for this. I know statistics accounts for this, but I’m sure Australia has much high Radeon users than other countries.

 

[Neatfeatguy]

Nvidia GPUs have really jumped in prices whereas AMD GPUs haven't gone up as much (or at all in some cases) in the past 6 months.

I can still find a 9070XT for as low as $699, same price as it was 6 months ago.
A 5070 Ti about 6 months back was around $900ish and now the lowest I can find is $1129.

Price is playing an important part in this. AMD cards are available and are generally much better priced over equivalent Nvidia cards. There'd be no way in hell I'd pay over $1100 for a 5070Ti when I can get my hands on a card from AMD with similar performance for $700

 

[Beerfloat]

Steam is so subjective. Australia has very favourable AMD pricing. I'm assuming other countries do too. I'm curious how steam accounts for this. I know statistics accounts for this, but I’m sure Australia has much high Radeon users than other countries.

AMD pricing not going up as much as Nvidia is not a sign of popularity. It means unsold inventory.

 

[MasterMace]

Better pricing, better availability, and most Radeons don't use Nvidia's proprietary Fire Hazard power connector

 

[Lew Zealand]

The best part of these stories is the defensive copium by posters who's identities seem tied to nearly- or multi- trillion dollar companies. Just like Apple/Intel, Intel/AMD, Android/iOS, more endless tribalism.