AMD is going in on iGPUs/APUs, not dGPUs. AMD's 8070S iGPU is said to have 4060 level of performance and with the absurd cost of GPUs lately, I think plenty of people would be happy with that. The chips are also technically MOBILE chips. It means handhelds, laptops, miniPCs. If the future of Desktops are GPUs that cost as much as used car and still can't play modern games then maybe the power play is to just not participate in the highend.
I keep asking people, what experience is at the highend that's worth paying $3000 for? I tend to "dabble" in new games, but most of what I play are EvE, ESO, BGS3 and SM2 over the last 2 years. None of those games warrant spending $3000+ on. Maybe EvE, but that's a unique beast that deserves its own conversation for reasons that apply to very few people. That thing with EvE, is that I can play it 4k120 max settings on a 6700XT