Country music stars unite against data centers spreading across rural America

Skye Jacobs

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The big picture: A growing fight over data center development is pulling in an unexpected group of critics: country music stars. In the past few weeks, artists including Brad Paisley, Tanya Tucker, Gavin Adcock, and Willie Nelson have all spoken out against new projects. While their politics vary, their concerns overlap. They are pushing back on how these facilities are being placed in or near rural communities.

Paisley was among the first to draw attention to the issue, opposing a proposed data center in Nashville that would be located about 500 yards from the city's zoo. He criticized both the scale and the setting of the project. "It would be an enormous monstrosity, an absolute eyesore and detract in every way for not only that zoo, but also that area," Paisley wrote in a social media post urging people to sign a petition. Other artists quickly backed him, helping bring the issue into the wider spotlight

The conversation has since expanded beyond Tennessee. In Texas, where data center development is accelerating, Tanya Tucker warned about environmental strain tied to the projects. "It's going to hurt our health, our wildlife, our water table, our water resources," she posted. "It's going to scar our land forever." The scale of development is significant, with about 248 data centers planned across the state.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Brad Paisley (@bradpaisley)

Gavin Adcock, who often takes a more confrontational tone, focused on the impact on rural communities. In a video posted online, he argued that farmers and landowners are being forced to deal with the downsides of projects driven by outside investors. "These people are getting punished for living in the country," Adcock said, pointing to pressure on land, water, and local resources.

Willie Nelson made a similar case, tying the issue to broader concerns about rural identity and land use. Writing about potential development near his hometown of Abbott, Texas, he said, "The last thing we need is a loud, water-thieving, light-polluting, data center anywhere near our town (or any others for that matter)." He continued, "The strength of rural America has never come from big industrial footprints. It comes from generations of people, open spaces, local businesses, and a connection to the land… let's not allow our own demise or give up control over necessary resources in the US and especially in Abbott."

The debate centers on the real-world demands of modern data infrastructure. Facilities built to handle AI workloads require large amounts of electricity, dense server capacity, and extensive cooling systems. Those cooling systems often rely heavily on water, which has become a major sticking point in areas already dealing with resource constraints.

Public opinion appears to be lining up with that concern. A Gallup poll in May found that only 7% of Americans strongly support building data centers in their communities.

Researchers say the resistance is less about rejecting technology and more about how it is being implemented. "Amid so much partisan division, opposition to data centers seems to be the thing that unites Americans right now," Megan Mullin of the UCLA Luskin Center for Innovation told Rolling Stone. "It's tempting to attribute this resistance to a growing wariness about technology and the titans who control it, but in reality it's rooted in the one thing that has always united Americans: our deep affinity for where we live."

For some artists, the issue also ties back to AI itself. Paisley tied the issue to broader concerns in the music industry, saying AI is already affecting artists and rights holders without their approval. He argued that the same lack of consent applies to the proposed data center near the zoo, where he said the people most affected were not being given a real say.

Not everyone in the industry has taken a clear position. John Rich, who was recently appointed "Special Envoy for American Landowners" by President Trump, suggested there may be a middle ground. He echoed a line he attributed to Secretary of Agriculture Brooke Rollins, saying there is a proper way to build a data center and an improper way to do it, while suggesting that more guidance from Washington may be coming soon.

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There are two paths to the future only: one in which the US maintains it lead in the defining industry of the 21st Century, or the other in which the US economy is based on selling soybeans and pork bellies to the #1 world superpower of China, which beats the drum the rest of us must march to.
 
Don't like Data Centers? Stop using TikTok, youtube, Facebook, Google search, your banking website, your ATM card, Tinder, Bumble, Grindr. Stop paying bills online. Stop using Gmail. Delete all the accounts.

Do all that, then send me a USPS letter and we can talk about your position and concerns. But don't buy the stamps online.
 
Don't like Data Centers? Stop using TikTok, youtube, Facebook, Google search, your banking website, your ATM card, Tinder, Bumble, Grindr. Stop paying bills online. Stop using Gmail. Delete all the accounts.
There's a difference between the data centers that run services like that and the AI data centers that a lot of people are pissed off about.
 
With most data centers built on areas which already has water shortage,
You were gullibly gaslit again by bad reporting. The THG report was lifted from The Guardian, which used the NOAA category of "moderate drought" for the past year in compiling those figures. "Moderate drought", however, happens on average everywhere on the planet once every 5-10 years, and is defined by a percentage dip in rainfall .. no matter how high that rainfall is. According to this, the rainiest states in the country -- like Florida and Oregon, are in drought conditions.

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Datacenters built in areas which actually are short of water almost invariably use closed-loop systems, and thus little water. And that aside, golf courses alone in the US consume several times as much water as do datacenters.
 
So what happened to all the concern about global warming? I guess the Big Tech apologists have no answer for that, because these data centers will be putting massive heat back into the water supply. Most do NOT use closed-loop cooling as some liars have posted.
 
Why don't they build these data centers on any of the innumerable industrial parks full of decaying ruins of old buildings, instead of tearing up farmland and destroying rural communities?
 
Why don't they build these data centers on any of the innumerable industrial parks full of decaying ruins of old buildings, instead of tearing up farmland and destroying rural communities?
Sometimes they do build on top of old industrial parks. As an example, xAI's big Memphis facility is being built at the Frank C. Pidgeon Industrial Park, which has been all industrial stuff since 1967.
And sometimes they try, but the local community decided they would rather have a decaying industrial ruin than a working data center, or the land prices are way higher than they should be for an industrial ruin, or the local government wants to milk things in regards to taxes and such, so the datacenter companies end up looking elsewhere. I fully agree that it would make the most sense to just put the data centers on top of abandoned industrial buildings, particularly in the rust belt area near the Great Lakes, or in the rainy parts of the South East, you just need to convince the local governments in those areas to not block the datacenters or try tax them more than other industrial operations.
 
> Tanya Tucker warned about environmental strain tied to the projects.

Is she gonna talk about toxic farmland runoff that's making municipal water unsafe too, or are the "big city" datacenter guys just easy targets?
 
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