Epic partnership brings NFL uniforms to Fortnite

Shawn Knight

Posts: 12,795   +124
Staff member

Epic Games has come up with yet another way to seemingly print money at will. The developer on Monday inked a partnership with the National Football League to bring officially licensed outfits to the Battle Royale Item Shop.

NFL team outfits will be available to purchase from November 9. Gamers will be able to select a jersey from any of the league’s 32 teams and customize it with a number from 1-99. Outfits will be available as both male and female characters and once you buy a uniform, you can change teams and numbers before each match.

Brian Rolapp, chief media and business officer at the NFL, said the partnership represents a great opportunity for millions of NFL fans who are Fortnite players to express their fandom inside the game while at the same time exposing their brand to countless others.

According to ESPN, you’ll purchase NFL team outfits using V-Bucks, Fortnite’s in-game currency. Expect to pay the equivalent of around $15 for an NFL uniform.

Epic’s deal with the NFL paves the way for other lucrative sports tie-ins. I imagine a lot of gamers would be interested in outfitting their characters with NBA, NHL or MLB attire.

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Lew Zealand

Posts: 1,677   +1,755
TechSpot Elite
Wow. This is the sellout moment.

I'm always curious what puts trends over the line and into decline and my bet is this is it for Fortnite. No ill will to the game other than I'm a potato at it but this is the most blatantly lame cashgrab since BF II lootboxes. Careful, EA may sue from jealousy alone.
 

seeprime

Posts: 515   +559
This sure seems like a serious waste of money. I wonder how deep your love of any given team needs to be for someone to fork over $15 to use a jersey in a video game. That's crazy.
 

Nobina

Posts: 2,796   +2,497
This sure seems like a serious waste of money. I wonder how deep your love of any given team needs to be for someone to fork over $15 to use a jersey in a video game. That's crazy.
Dude, people are spending much bigger amount of money for far shittier stuff in games. This won't surprise me at all.