Google, Microsoft, Salesforce and Verizon are all reportedly interested in buying Twitter

Shawn Knight

Posts: 12,200   +120
Staff member

Twitter last October brought back former CEO Jack Dorsey to once again helm the company he helped create. More importantly, they needed him to help steer the ship back on course following multiple miscues.

Twitter has been taking on water for a while but you’d never know it at first glance. The social network is seemingly preferred by every major celebrity and Internet influencer and hashtags have invaded our daily lives. You can’t even watch the evening news without hearing about what ordinary people think about a given story courtesy of Twitter.

Dig a bit deeper, however, and you’ll find a myriad of problems plaguing the microblogging platform.

The company has failed to curb the rampant bullying and abuse that takes place each and every day on its platform. User growth has remained flat for several quarters. Revenue is tough to come by as larger companies are getting the lion’s share of advertising dollars.

It’s no surprise, then, that Twitter may soon find itself under new ownership.

CNBC on Friday said that Google and Salesforce are both interested in making an offer for Twitter. What’s more, TechCrunch notes that Microsoft and Verizon are also interested although the latter may have too much on its plate right now given its recent acquisition of Yahoo (and AOL before that) as well as its interest in Vessel.

Share value in Twitter is up more than 20 percent on the buyout chatter.

In the meantime, Twitter is attempting to reinvigorate itself as a video streaming platform as evident by recent deals with organizations such as the NFL.

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mbrowne5061

Posts: 1,462   +805
Sales force will kill it with targeted ads (and will be outgunned in any bidding war, looking at their opponents)
Google will kill it by having no idea how to run a social network
Verizon has too much on its plate, and has already been burned once this year (Yahoo)
Microsoft might be able to maintain the status quo, but I doubt they would improve it or make it generate (significant) revenue.

Safe bet is Google and Microsoft will get into a bidding war over it, and whomever wins will take Twitter's tech and integrate it into the rest of their products, and then ignore Twitter until it finishes its slow death.
 

MoeJoe

Posts: 837   +441
I hope Sales Force wins.
Then society wins when they turn it to &^%$ and people realize that they need to go get a life again.
 
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psycros

Posts: 3,091   +3,149
"The company has failed to curb the rampant bullying and abuse that takes place each and every day on its platform."

LOL, Twitter are the ones DOING the bullying by censoring any opinion that doesn't support their left-wing agenda.
 

djb247365

Posts: 11   +0
I'm not super into social media, but based on the knowledge I do have, I'd rather Google have it, than Microsoft. Given what they did to Windows, I could only imagine what chaos they would turn Twitter into.
 

Levi Sterling

Posts: 80   +27
"The company has failed to curb the rampant bullying and abuse that takes place each and every day on its platform."

LOL, Twitter are the ones DOING the bullying by censoring any opinion that doesn't support their left-wing agenda.
Trust me when I tell you, it's neo-progressive and not liberal.
 

Bigtruckseries

Posts: 583   +320
I don't see any point to twitter at all.

It's just a way for celebrities and has-beens to give their unsolicited opinion and submit themselves for public scrutiny via manufactured media outrage.

Youtube is going to ruined by those who want to control amateur video posting (especially police shootings).

Twitter makes no sense. You can't realistically get idea across in less than 200 characters.
 
Yesterday it ruins Messenger and Nokia, today ruined Skype, morning blasting Twitter...

Perhaps they can not handle corporate communications