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Here are some of the best Super Bowl commercials you'll see this weekend

By Shawn Knight · 9 replies
Feb 3, 2018
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  1. Paying more than $5 million for a 30-second ad spot may sound insane but during the Super Bowl, most advertisers consider it money well spent. Last year, more than 111 million viewers tuned in to watch the annual NFL championship game. Although interest in pro ball has waned a bit this season due to various political reasons, don’t expect that to have much of an impact on ratings come Sunday.

    Super Bowl commercials are a showcase of creative talent and this year’s batch of ads look to be no different. We’ve compiled some of the best Super Bowl LII ads from a variety of brands you’re no doubt already familiar with. All that’s left at this point is to pick your favorite.

    Bud Light, “The Bud Knight”

    Jack in the Box, “Jack vs Martha”

    Groupon, “Who Wouldn’t”

    Doritos & Mountain Dew, “Doritos Blaze vs. Mtn Dew Ice”

    M&M’s, “Human”

    Coca-Cola, “The Wonder of Us”

    Squarespace, “Make it Happen with Keanu Reeves”

    Sprint, “Evelyn”

    Budweiser, “Stand By You”

    Pepsi, “This is the Pepsi”

    Amazon, "Alexa Loses Her Voice"

    Kia, “Feel Something Again”

    Permalink to story.

  2. ikesmasher

    ikesmasher TS Evangelist Posts: 3,047   +1,381

    theruck and yRaz like this.
  3. EClyde

    EClyde TS Evangelist Posts: 1,603   +573

    No I won't
    p51d007 likes this.
  4. yRaz

    yRaz Nigerian Prince Posts: 2,672   +1,922

    No, Shawn, it has waned because the Patriots are cheaters and no one cares about a game we already know has been bought. Patriots are going to win, the reffs are going to make sure of that
  5. theruck

    theruck TS Booster Posts: 141   +38

    Trying to use the superbowl hype on techspot is so desperate...anyway techspot already taught us that clicking on Shawns articles is usually a mistake as they have usually nothing to do with tech.
  6. ET3D

    ET3D TechSpot Paladin Posts: 1,609   +278

    If these are the best, I'm not looking forward to the rest.
  7. jwdR1

    jwdR1 TS Enthusiast Posts: 40   +29


    Now I dont have to tune in for the game at all!

    The commercials are the only thing worth watching these days anyway...and even they are over-hyped. :(

    Who wants to watch a bunch of overpaid ungreatful guys take a knee...someone should give them a sweetroll!
  8. p51d007

    p51d007 TS Evangelist Posts: 1,760   +1,037

    The only one that I thought wasn't politically correct, wasn't "tech-no" was the Pepsi one.
    The rest of them were all crap!
    Thanks...I skipped the STUPID Bowl
  9. Bubbajim

    Bubbajim TS Evangelist Posts: 543   +542

    In the UK we have this same eager anticipation for adverts at Christmas time. "Have you seen this year's John Lewis advert?!" is a fairly regular question around the end of November.

    It's so depressing that adverts have become such cultural markers that many people seem to put them on the same level as films or books. Being sold to, no matter how creatively, should not be art.
  10. NicktheWVAHick

    NicktheWVAHick TS Addict Posts: 138   +108

    The only thing this proves is that Baby-boomers have a great sense of humor, Millenials don’t. Commercials of yesterday-year were great, commercials over the last decade have been absolute crap. I used to tune-in for the ads. Now I use the commercials for their intended purpose...to empty my colon.

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