Nintendo will soon let you loan your digital games to your friends

[The Talking Tech]

You don't understand, they allow lending to draw you into buying the game, if they give 30 days, no one would buy the games anymore.

So it's a catfish strategy....the reality of things is if I let someone borrow a game chances are that someone is going to end up buying the game immediately, while if the game sucks that person is just going to abandon just as quickly....that's why free game demos should still exist.