Tesla slashes Model 3 and Model Y base prices, raises them for higher-end variants

Polycount

Posts: 2,840   +575
Staff member
What just happened? Tesla has done pretty well lately, managing to deliver nearly 500,000 vehicles in 2020. However, it isn't leaving well-enough alone: to boost sales even further, the carmaker has slashed the prices of both the Model 3 and Model Y's basic variants.

The price cuts aren't significant, especially compared to previous mark-downs from Tesla, but they might just be enough to drive a few extra sales. According to Reuters, the Standard Range Plus Model 3 has been reduced in price from $37,990 to $36,990, which is a fairly modest discount.

The Standard Range Model Y, on the other hand, has gotten a slightly more significant price cut of $2,000. That brings the upfront cost to $39,990, down from $41,990.

Unfortunately, the higher-end versions of the Model Y and 3 are not receiving the same deductions -- quite the opposite. The Performance Model Y and 3 variants will each cost $1,000 more moving forward, bringing prices to $60,990 and $55,990, respectively.

Tesla hasn't explained either of these decisions, and it probably won't do so anytime soon. The company chose to entirely eliminate its PR department last year, so as much as we'd like a bit more clarity here, we'll simply have to assume the price tweaks are an attempt for Tesla to maintain a slight edge over the increasing number of competitors it now faces.

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VitalyT

Posts: 5,487   +5,077
Tesla hasn't explained either of these decisions, and it probably won't do so anytime soon...

Tesla at its factory be like - I'm glad you asked that...


Tesla U-model
 

QuantumPhysics

Posts: 4,708   +5,110
I’ve been invested with Tesla since 2012.

It’s always the same: as soon as their share values dip for whatever reason they suddenly announce price cuts and extended range.
 

Dennis83

Posts: 23   +21
Reducing the price by that tiny percentage isn't 'slashing' prices.
A less click-bait title for this article would read. "Tesla makes marginal price reduction to a couple of vehicles and raises price of others."
Agreed, when I read 'Tesla slashes prices' I was hoping for $5000+. It was disappointing to read it's only $1000.
 

mbrowne5061

Posts: 1,806   +1,039
I’ve been invested with Tesla since 2012.

It’s always the same: as soon as their share values dip for whatever reason they suddenly announce price cuts and extended range.
And for a while, SpaceX and Tesla were definitely coordinating on PR a bit. SpaceX rocket blow up? Announce that Tesla is working on a new feature to be released 'eventually'. Tesla miss a business target? SpaceX publishes a cool CGI video of what their rockets will look like and do 'eventually'. Each one sucking up media attention to distract from any failures of the other.