Verizon is shutting down ill-fated mobile video platform Go90

Shawn Knight

Posts: 13,056   +130
Staff member

Verizon has confirmed plans to discontinue Go90, the mobile video streaming service launched in late 2015. The platform will go dark on July 31 according to a recent report from Variety.

Go90, named for turning a mobile device 90 degrees into landscape view, primarily targeted young viewers. Verizon wanted to subsidize the free app with lucrative advertising deals but that vision never really materialized.

Goofy name aside, the app didn’t attract very many eyeballs. Although one of the platform’s programs – Koby Bryant’s animated short Dear Basketball – did win an Oscar, none of Go90’s original programming made a significant enough splash to save the ill-fated platform.

A Verizon spokesperson issued the following statement to multiple publications:

“Following the creation of Oath, Go90 will be discontinued. Verizon will focus on building its digital-first brands at scale in sports, finance, news and entertainment for today's mobile consumers and tomorrow's 5G applications.”

Go90 may have failed for a myriad of reasons but lack of financing isn’t one of them. Sources close to the project estimate the company spent roughly $1.2 billion on the platform over the years although another source close to Verizon disputes that figure, claiming the total expenditure was less than $300 million.

As is often the case, the truth probably lies somewhere in the middle. Verizon, if you recall, bought Intel’s Internet television project in 2014 and acquired Internet video start-up Vessel in 2016.

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toooooot

Posts: 1,462   +732
I ve come to read about video platform I never heard about. I have read about video platform I havent heard about is now history.
 

toooooot

Posts: 1,462   +732
I also took a look at the picture for this article, it makes me uncomfortable. Is this how you re supposed to feel when you find about a new video platform?