Apple has started their 12 Days of Christmas promotion that runs from December 26 until January 6 in Canada and select parts of Europe. The app will provide users with free music, movies, books and applications each day until the promo expires.

To get things started, users are able to download a free Coldplay album that features three tunes from the band's iTunes Festival: London performance earlier this year. The tracks include Every Teardrop is a Waterfall, God Put a Smile Upon Your Face and Fix You. Accompanying the free songs are videos of each live performance, according to Pocket Lint.

The fourth annual event is designed to promote the iTunes and App store, specifically targeted towards users who might have received a new iOS device for the holidays. The free service gives customers an opportunity to familiarize themselves with Apple's purchasing model. Existing users are welcomed as well as a way for the company to thank them for their continued support.

Attempts to download from the US were unsuccessful in my testing as I was greeted with a message that said the item I requested isn't available in the US store, but is available in the Finnish store. I tried switching stores as per the suggestion but again had no luck.

Since each offering is only available for 24 hours, Apple is allowing customers to sign up for email reminders so they don't forget to check in each day. You can visit the iTunes Preview page to see if the app is available in your area.