Square Enix has announced the release date and a unique pre-order campaign for its highly anticipated follow-up to 2010’s Deus Ex: Human Revolution. Deus Ex: Mankind Divided will hit the PlayStation 4, Xbox One and PC on February 23, 2016, but if enough people pre-order the game it will be released four days earlier.

Regarding the release date, a European PlayStation blog post said: "The team has been working hard on the game, and even if its release is still a few months away, having a set date where we know you'll get a chance to experience the game first hand is a huge motivation for all of us."

The upcoming game’s pre-order campaign, referred to as ‘augment your pre-order’ by Square Enix, unlocks a new tier of bonuses as more copies of Mankind Divided are reserved. Each time a target number of pre-orders is reached, a new tier is unlocked that will allow fans to chose another bonus. If the final tier is reached, then the game will be released four days early.

Tier one of the pre-order plan offers three options that cater for stealthy (silencers, EMP grenades), aggressive (upgraded combat rifle, HE grenades) and even nostalgic (armour, coat and revolver from Human Revolution) players; tier two lets fans chose between a digital art book or a digital OST sampler with six tracks; tier three adds a new mission to Mankind Divided; and the fourth tier rewards consist of a digital comic book or a novella that follows characters from the games.

A collector’s edition of Deus Ex: Mankind Divided will also be released. This combines all the in-game content and rewards from the augment your pre-order campaign, along with a 9-inch Adam Jensen figurine, a limited edition steelbook and the Day One edition of the game.

With the recent backlash surrounding pre-orders, it looks as if Square Enix is trying to offer a new kind of incentive for more people to reserve Mankind Divided. However, it seems as if the campaign isn’t going down too well with gamers; the YouTube video below has already gained nearly three times the number of ‘thumbs downs’ as ‘thumbs ups’, and has received a slew of negative comments from viewers. Many people have called the the whole concept a "cynical cash grab."

If you want to know more about the augment your pre-order system, check out this video.